Sports, Wildlife & Dslr Enthusiasts — Canon EOS 90D (2019): The best APS-C DSLR Canon ever made — 32MP, 10fps, weather sealing, and an optical viewfinder experience no mirrorless can replicate.
Vloggers & Content Creators — Canon PowerShot V10 (2023): A vlog-first compact with a 1-inch sensor, front-facing screen, and Canon's Dual Pixel AF — the simplest way to create clean content on the go.
Collectors, Fine Art & V-System Users — Hasselblad 907X & CFV 100C (2023): An engineering icon — the 907X + CFV 100C bridges Hasselblad V lenses from 1957 with a 100MP digital back in a form that is unmistakably Hasselblad.
Who should buy what
Canon EOS 90D (2019)
Canon PowerShot V10 (2023)
Hasselblad 907X & CFV 100C (2023)
Quick take: The hasselblad 907x & cfv 100c has the highest resolution at 100mp; the canon powershot v10 is the most affordable; only the canon eos 90d is weather sealed. Scroll down for the full spec breakdown.
Full specifications
| Specification | Canon EOS 90D (2019) | Canon PowerShot V10 (2023) | Hasselblad 907X & CFV 100C (2023) |
|---|---|---|---|
| Price | £849 | £399 | £8,999 |
| Sensor | 32.5MP APS-C CMOS (Dual Pixel AF) | 20MP 1-inch stacked CMOS | 100MP medium-format BSI CMOS (43.8 × 32.9mm) |
| Resolution | 32.5MP | 20.0MP | 100.0MP |
| Video | 4K/30p (1.6× crop), FHD/120p | 4K/30p, 1080p/60p | None |
| Autofocus | Dual Pixel CMOS AF (live view), 45-point phase-detect (OVF) | Dual Pixel CMOS AF II | Manual focus (V-system lenses) / contrast AF (XCD) |
| Stabilisation | None (no IBIS) | Digital IS | None |
| Burst Rate | 10fps mechanical | 8fps | 2.7fps |
| Battery Life | ~1300 shots (CIPA with OVF) | 230 shots (CIPA) | 350 shots (CIPA) |
| Weight | 701g body only | 211g | 1100g (body + back) |
| Dimensions | 140.7 × 104.8 × 76.8mm | 75.2 × 105.7 × 46.5mm | 97.0 × 97.0 × 63.0mm (body only) |
| Weather Sealed | Yes | No | No |
| Viewfinder | Optical pentaprism, 100% coverage, 0.95× magnification | None | External EVF sold separately |
| Screen | 3.0" vari-angle touchscreen | 2.0" tilting front-facing screen | 2.36" rear LCD on 907X + 3.0" on CFV 100C |
| Mount | Canon EF / EF-S | Fixed 19mm-equiv f/2.8 lens | Hasselblad V-mount (+ XCD adapter) |
| Memory Cards | Dual SD UHS-II slots | Single SD UHS-I | Single CFexpress Type B + 1TB internal SSD |
| Connectivity | USB 2.0, Bluetooth, Wi-Fi | USB-C, Wi-Fi, Bluetooth | USB-C 3.2, Wi-Fi, Bluetooth |
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