Canon EOS 90Dvs Fujifilm GFX 100S IIvs X-E4
Canon
Canon EOS 90D (2019)
From £849
Best for Sports, wildlife & DSLR enthusiasts
View Canon EOS 90D
Fujifilm
Fujifilm GFX 100S II (2024)
From £4499
Best for Commercial, studio & landscape professionals
View Fujifilm GFX 100S II
Which should you buy?
Sports, Wildlife & Dslr Enthusiasts — Canon EOS 90D (2019): The best APS-C DSLR Canon ever made — 32MP, 10fps, weather sealing, and an optical viewfinder experience no mirrorless can replicate.
Commercial, Studio & Landscape Professionals — Fujifilm GFX 100S II (2024): 102MP medium-format quality in the most accessible GFX body — the best entry point to the Fujifilm GFX system.
Compact Street & Travel Photography — X-E4 (2021): The X-E4 is for photographers who want the minimum camera that still delivers maximum image quality. If you love shooting from the rear screen and want the smallest possible X-mount body, this is your camera. If you need a viewfinder or IBIS, look at the X-S20 or X-T30 II.
Who should buy what
Canon EOS 90D (2019)
- You're invested in Canon EF DSLR lenses and don't want to switch systems
- You shoot wildlife or sports and prefer an optical viewfinder
- You want a mid-range DSLR upgrade without going mirrorless
Fujifilm GFX 100S II (2024)
- You need the highest resolution available outside of a Phase One system
- You shoot studio, fashion, landscape, or architecture at a professional level
- You want medium format quality without the bulk of a traditional large-format system
X-E4 (2021)
- Street photographers who prioritise portability and discretion
- Travel photographers packing minimally
- Fujifilm fans who shoot primarily from the rear screen
- Anyone who wants the X-Trans sensor in the smallest possible body
Quick take: The fujifilm gfx 100s ii has the highest resolution at 102mp; the x-e4 is the most affordable; only the canon eos 90d, fujifilm gfx 100s ii are weather sealed. Scroll down for the full spec breakdown.
Full specifications
| Specification | Canon EOS 90D (2019) | Fujifilm GFX 100S II (2024) | X-E4 (2021) |
|---|---|---|---|
| Price | £849 | £4,499 | £699 |
| Sensor | 32.5MP APS-C CMOS (Dual Pixel AF) | 102MP medium-format BSI CMOS (43.8 × 32.9mm) | 26.1MP APS-C X-Trans CMOS IV |
| Resolution | 32.5MP | 102.0MP | 26.1MP |
| Video | 4K/30p (1.6× crop), FHD/120p | 4K/30p, 1080p/60p | 4K/30p, 1080p/240p slow-motion, F-Log |
| Autofocus | Dual Pixel CMOS AF (live view), 45-point phase-detect (OVF) | Phase-detect AF with subject/face/eye detection | Phase-detect, 425 points, face/Eye detection |
| Stabilisation | None (no IBIS) | 8-stop IBIS | None (no IBIS) |
| Burst Rate | 10fps mechanical | 7fps | 8fps mechanical, 20fps electronic |
| Battery Life | ~1300 shots (CIPA with OVF) | 460 shots (CIPA) | ~460 shots (CIPA) |
| Weight | 701g body only | 883g body only | 364g (body only) |
| Dimensions | 140.7 × 104.8 × 76.8mm | 150.0 × 104.2 × 87.2mm | 121.3 × 72.9 × 32.7mm |
| Weather Sealed | Yes | Yes | No |
| Viewfinder | Optical pentaprism, 100% coverage, 0.95× magnification | 0.5" OLED EVF, 5.76M dots | None — rear screen only (EVF accessory available) |
| Screen | 3.0" vari-angle touchscreen | 3.2" tilting touchscreen | 3.0" fixed touchscreen, 1.62M dots |
| Mount | Canon EF / EF-S | Fujifilm GFX (G-mount) | Fujifilm X-mount |
| Memory Cards | Dual SD UHS-II slots | Dual SD UHS-II | Single SD UHS-I |
| Connectivity | USB 2.0, Bluetooth, Wi-Fi | USB-C 3.2, Wi-Fi, Bluetooth | USB-C, Bluetooth, Wi-Fi |
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