Canon EOS 90Dvs Hasselblad X2D 100Cvs A6400
Canon
Canon EOS 90D (2019)
From £849
Best for Sports, wildlife & DSLR enthusiasts
View Canon EOS 90D
Hasselblad
Hasselblad X2D 100C (2022)
From £7999
Best for Commercial, studio & fine art professionals
View Hasselblad X2D 100C
Which should you buy?
Sports, Wildlife & Dslr Enthusiasts — Canon EOS 90D (2019): The best APS-C DSLR Canon ever made — 32MP, 10fps, weather sealing, and an optical viewfinder experience no mirrorless can replicate.
Commercial, Studio & Fine Art Professionals — Hasselblad X2D 100C (2022): 100MP, IBIS, and phase-detect AF in the smallest medium-format mirrorless — the X2D 100C sets the benchmark for image quality.
Content Creation & Vlogging — A6400 (2019): The best value APS-C Sony you can buy — especially used. Real-time Eye AF at this price point was transformative when it launched and still makes it one of the most reliable autofocus systems in the lineup.
Who should buy what
Canon EOS 90D (2019)
- You're invested in Canon EF DSLR lenses and don't want to switch systems
- You shoot wildlife or sports and prefer an optical viewfinder
- You want a mid-range DSLR upgrade without going mirrorless
Hasselblad X2D 100C (2022)
- You need the ultimate medium format image quality alongside modern conveniences
- You shoot at a level where dynamic range, colour depth, and resolution are critical
- You want the best Hasselblad mirrorless available today
A6400 (2019)
- Vloggers and content creators who need a flip screen and reliable AF
- Photographers upgrading from a compact or smartphone
- Beginners who want room to grow into a full E-mount lens ecosystem
- Anyone prioritising autofocus performance at an accessible price
Quick take: The hasselblad x2d 100c has the highest resolution at 100mp; the canon eos 90d is the most affordable; only the canon eos 90d, hasselblad x2d 100c are weather sealed. Scroll down for the full spec breakdown.
Full specifications
| Specification | Canon EOS 90D (2019) | Hasselblad X2D 100C (2022) | A6400 (2019) |
|---|---|---|---|
| Price | £849 | £7,999 | £899 |
| Sensor | 32.5MP APS-C CMOS (Dual Pixel AF) | 100MP medium-format BSI CMOS (43.8 × 32.9mm) | 24.2MP APS-C Exmor CMOS BSI |
| Resolution | 32.5MP | 100.0MP | 24.2MP |
| Video | 4K/30p (1.6× crop), FHD/120p | None | 4K/30p (6K oversampled, no crop), 1080p/120p slow-motion |
| Autofocus | Dual Pixel CMOS AF (live view), 45-point phase-detect (OVF) | Phase-detect AF with subject/face/eye detection | Phase-detect, 425 points, real-time Eye AF & animal AF |
| Stabilisation | None (no IBIS) | 7-stop IBIS | None (no IBIS) |
| Burst Rate | 10fps mechanical | 3.3fps | 11fps mechanical, 8fps with AF tracking |
| Battery Life | ~1300 shots (CIPA with OVF) | 420 shots (CIPA) | ~410 shots (CIPA) |
| Weight | 701g body only | 895g body only | 403g (body, battery, card) |
| Dimensions | 140.7 × 104.8 × 76.8mm | 148.5 × 106.3 × 75.0mm | 120.0 × 66.9 × 59.7mm |
| Weather Sealed | Yes | Yes | No |
| Viewfinder | Optical pentaprism, 100% coverage, 0.95× magnification | 0.87" OLED EVF, 5.76M dots | EVF, 2.36M dots, 0.70× magnification |
| Screen | 3.0" vari-angle touchscreen | 3.6" fixed touchscreen | 3.0" tilting touchscreen, 180° flip for selfie/vlog, 921k dots |
| Mount | Canon EF / EF-S | Hasselblad XCD | Sony E-mount |
| Memory Cards | Dual SD UHS-II slots | Dual CFexpress Type B + 1TB internal SSD | Single SD UHS-I |
| Connectivity | USB 2.0, Bluetooth, Wi-Fi | USB-C 3.2, Wi-Fi, Bluetooth | Micro-USB, Wi-Fi, Bluetooth, NFC |
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