EOS R7vs GFX 50S IIvs A7 IV

GearFrame · Updated March 2026

Canon EOS R7 Canon EOS R7 (2022) From £1399 Best for Wildlife, sports & action View EOS R7
VS
Fujifilm GFX 50S II Fujifilm GFX 50S II (2021) From £2999 Best for Studio & portrait specialists View GFX 50S II
VS
Sony A7 IV Sony A7 IV (2021) From £2299 Best for Portrait & wedding photography View A7 IV

Which should you buy?

Wildlife, Sports & Action — EOS R7 (2022): The EOS R7 is one of the most complete APS-C cameras ever made. It combines a class-leading resolution sensor with best-in-class IBIS, 4K/60p video, weather sealing and 15fps burst. For wildlife, sports and action photographers on an APS-C budget, nothing else comes close.

Studio & Portrait Specialists — GFX 50S II (2021): Medium format quality at the most accessible price ever — 51MP detail and tonal richness no APS-C or full-frame body can replicate.

Portrait & Wedding Photography — A7 IV (2021): The full-frame portrait benchmark — 33MP, AI Eye AF, and exceptional skin-tone rendering in a pro-grade hybrid body.

↓ Full specifications below

EOS R7 (2022)

  • Wildlife photographers who need reach, weather sealing and fast burst
  • Sports shooters upgrading from entry-level APS-C bodies
  • Video creators who need uncropped 4K/60p without a full-frame budget
  • Canon DSLR users looking to move to RF mount

GFX 50S II (2021)

  • You want to experience medium format without a five-figure investment
  • You shoot landscape, architecture, or portraits where resolution and tonal depth matter
  • You're in the Fujifilm ecosystem and want to step up to a larger sensor

A7 IV (2021)

  • You want a high-resolution full-frame all-rounder for portraits, weddings, or travel
  • You're stepping up from APS-C or a DSLR and want the best all-round full-frame body under £3,000
  • You shoot a mix of stills and video and need a single body that handles both seriously
  • You want access to the widest lens ecosystem in the mirrorless market

Quick take: The gfx 50s ii has the highest resolution at 51mp; the eos r7 is the most affordable. Scroll down for the full spec breakdown.

Full specifications

Specification EOS R7 (2022)GFX 50S II (2021)A7 IV (2021)
Price £1,399 £2,999 £2,299
Sensor 32.5MP APS-C CMOS 51.4MP Medium Format GFX 44×33mm BSI CMOS 33MP Full-frame BSI Exmor R CMOS
Resolution 32.5MP 51.4MP 33.0MP
Video 4K/60p (uncropped), 4K/30p (oversampled from 7K), 1080p/120p 4K/30p (cropped) 4K/60p oversampled, 10-bit internal, S-Log3, S-Cinetone
Autofocus Dual Pixel CMOS AF II, 651 AF zones, subject recognition (people, animals, vehicles) Phase-detect, 425 points 759-point phase-detect, AI subject recognition
Stabilisation 7-stop IBIS (8 stops with compatible IS lenses) 5-axis IBIS, 6.5 stops 5-axis IBIS, 5.5 stops
Burst Rate 15fps mechanical, 30fps electronic (with blackout) 3fps 10fps mechanical, 30fps electronic
Battery Life ~770 shots (CIPA) ~440 shots (CIPA) ~580 shots (CIPA)
Weight 612g (body, battery, card) 900g body only 659g body only
Dimensions 132.0 × 90.4 × 91.7mm 150.0 × 104.2 × 87.2mm 131.3 × 96.4 × 79.8mm
Weather Sealed Yes Yes Yes
Viewfinder EVF, 2.36M dots, 0.72× magnification EVF, 3.69M dots, 0.77× magnification EVF, 3.69M dots, 0.78× magnification
Screen 3.0" vari-angle touchscreen, 1.62M dots 3.2" tilting touchscreen 3.0" vari-angle touchscreen
Mount Canon RF-mount Fujifilm G-mount (medium format) Sony FE (full-frame E-mount)
Memory Cards Dual SD UHS-II Dual SD UHS-II slots Dual slots: CFexpress Type A + SD UHS-II
Connectivity USB-C (USB 3.2 Gen 2), Wi-Fi, Bluetooth USB-C, Bluetooth, Wi-Fi USB-C (3.2 Gen 2), Bluetooth, Wi-Fi
⚡ Compare specs side by side EOS R7 prices → GFX 50S II prices → A7 IV prices →

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