Canon PowerShot V10vs GFX 50S IIvs X-E4
Canon
Canon PowerShot V10 (2023)
From £399
Best for Vloggers & content creators
View Canon PowerShot V10
Which should you buy?
Vloggers & Content Creators — Canon PowerShot V10 (2023): A vlog-first compact with a 1-inch sensor, front-facing screen, and Canon's Dual Pixel AF — the simplest way to create clean content on the go.
Studio & Portrait Specialists — GFX 50S II (2021): Medium format quality at the most accessible price ever — 51MP detail and tonal richness no APS-C or full-frame body can replicate.
Compact Street & Travel Photography — X-E4 (2021): The X-E4 is for photographers who want the minimum camera that still delivers maximum image quality. If you love shooting from the rear screen and want the smallest possible X-mount body, this is your camera. If you need a viewfinder or IBIS, look at the X-S20 or X-T30 II.
Who should buy what
Canon PowerShot V10 (2023)
- You create solo video content and need a simple, self-contained setup
- You want something more compact and less intimidating than a mirrorless
- You shoot primarily for social media or YouTube on a tight budget
GFX 50S II (2021)
- You want to experience medium format without a five-figure investment
- You shoot landscape, architecture, or portraits where resolution and tonal depth matter
- You're in the Fujifilm ecosystem and want to step up to a larger sensor
X-E4 (2021)
- Street photographers who prioritise portability and discretion
- Travel photographers packing minimally
- Fujifilm fans who shoot primarily from the rear screen
- Anyone who wants the X-Trans sensor in the smallest possible body
Quick take: The gfx 50s ii has the highest resolution at 51mp; the canon powershot v10 is the most affordable; only the gfx 50s ii is weather sealed. Scroll down for the full spec breakdown.
Full specifications
| Specification | Canon PowerShot V10 (2023) | GFX 50S II (2021) | X-E4 (2021) |
|---|---|---|---|
| Price | £399 | £2,999 | £699 |
| Sensor | 20MP 1-inch stacked CMOS | 51.4MP Medium Format GFX 44×33mm BSI CMOS | 26.1MP APS-C X-Trans CMOS IV |
| Resolution | 20.0MP | 51.4MP | 26.1MP |
| Video | 4K/30p, 1080p/60p | 4K/30p (cropped) | 4K/30p, 1080p/240p slow-motion, F-Log |
| Autofocus | Dual Pixel CMOS AF II | Phase-detect, 425 points | Phase-detect, 425 points, face/Eye detection |
| Stabilisation | Digital IS | 5-axis IBIS, 6.5 stops | None (no IBIS) |
| Burst Rate | 8fps | 3fps | 8fps mechanical, 20fps electronic |
| Battery Life | 230 shots (CIPA) | ~440 shots (CIPA) | ~460 shots (CIPA) |
| Weight | 211g | 900g body only | 364g (body only) |
| Dimensions | 75.2 × 105.7 × 46.5mm | 150.0 × 104.2 × 87.2mm | 121.3 × 72.9 × 32.7mm |
| Weather Sealed | No | Yes | No |
| Viewfinder | None | EVF, 3.69M dots, 0.77× magnification | None — rear screen only (EVF accessory available) |
| Screen | 2.0" tilting front-facing screen | 3.2" tilting touchscreen | 3.0" fixed touchscreen, 1.62M dots |
| Mount | Fixed 19mm-equiv f/2.8 lens | Fujifilm G-mount (medium format) | Fujifilm X-mount |
| Memory Cards | Single SD UHS-I | Dual SD UHS-II slots | Single SD UHS-I |
| Connectivity | USB-C, Wi-Fi, Bluetooth | USB-C, Bluetooth, Wi-Fi | USB-C, Bluetooth, Wi-Fi |
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