Canon PowerShot V10vs Hasselblad X1D II 50Cvs A6400
Canon
Canon PowerShot V10 (2023)
From £399
Best for Vloggers & content creators
View Canon PowerShot V10
Hasselblad
Hasselblad X1D II 50C (2019)
From £3999
Best for Fine art, portrait & entry-level medium format
View Hasselblad X1D II 50C
Which should you buy?
Vloggers & Content Creators — Canon PowerShot V10 (2023): A vlog-first compact with a 1-inch sensor, front-facing screen, and Canon's Dual Pixel AF — the simplest way to create clean content on the go.
Fine Art, Portrait & Entry-Level Medium Format — Hasselblad X1D II 50C (2019): The most accessible Hasselblad XCD body — 50MP medium-format quality for those who cannot stretch to the X2D 100C.
Content Creation & Vlogging — A6400 (2019): The best value APS-C Sony you can buy — especially used. Real-time Eye AF at this price point was transformative when it launched and still makes it one of the most reliable autofocus systems in the lineup.
Who should buy what
Canon PowerShot V10 (2023)
- You create solo video content and need a simple, self-contained setup
- You want something more compact and less intimidating than a mirrorless
- You shoot primarily for social media or YouTube on a tight budget
Hasselblad X1D II 50C (2019)
- You want Hasselblad's legendary colour rendition in a modern mirrorless body
- You shoot portrait, landscape, or fine art photography at a professional level
- You value the camera as an object — aesthetics and build quality matter as much as specs
A6400 (2019)
- Vloggers and content creators who need a flip screen and reliable AF
- Photographers upgrading from a compact or smartphone
- Beginners who want room to grow into a full E-mount lens ecosystem
- Anyone prioritising autofocus performance at an accessible price
Quick take: The hasselblad x1d ii 50c has the highest resolution at 50mp; the canon powershot v10 is the most affordable. Scroll down for the full spec breakdown.
Full specifications
| Specification | Canon PowerShot V10 (2023) | Hasselblad X1D II 50C (2019) | A6400 (2019) |
|---|---|---|---|
| Price | £399 | £3,999 | £899 |
| Sensor | 20MP 1-inch stacked CMOS | 50MP medium-format CMOS (43.8 × 32.9mm) | 24.2MP APS-C Exmor CMOS BSI |
| Resolution | 20.0MP | 50.0MP | 24.2MP |
| Video | 4K/30p, 1080p/60p | None | 4K/30p (6K oversampled, no crop), 1080p/120p slow-motion |
| Autofocus | Dual Pixel CMOS AF II | Contrast-detect AF | Phase-detect, 425 points, real-time Eye AF & animal AF |
| Stabilisation | Digital IS | None | None (no IBIS) |
| Burst Rate | 8fps | 2.7fps | 11fps mechanical, 8fps with AF tracking |
| Battery Life | 230 shots (CIPA) | 370 shots (CIPA) | ~410 shots (CIPA) |
| Weight | 211g | 766g body only | 403g (body, battery, card) |
| Dimensions | 75.2 × 105.7 × 46.5mm | 148.0 × 97.0 × 73.8mm | 120.0 × 66.9 × 59.7mm |
| Weather Sealed | No | No | No |
| Viewfinder | None | 0.87" OLED EVF, 3.69M dots | EVF, 2.36M dots, 0.70× magnification |
| Screen | 2.0" tilting front-facing screen | 3.6" touchscreen | 3.0" tilting touchscreen, 180° flip for selfie/vlog, 921k dots |
| Mount | Fixed 19mm-equiv f/2.8 lens | Hasselblad XCD | Sony E-mount |
| Memory Cards | Single SD UHS-I | Dual SD UHS-II | Single SD UHS-I |
| Connectivity | USB-C, Wi-Fi, Bluetooth | USB-C, Wi-Fi, Bluetooth | Micro-USB, Wi-Fi, Bluetooth, NFC |
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