Commercial, Studio & Landscape Professionals — Fujifilm GFX 100S II (2024): 102MP medium-format quality in the most accessible GFX body — the best entry point to the Fujifilm GFX system.
Content Creation & Vlogging — A6400 (2019): The best value APS-C Sony you can buy — especially used. Real-time Eye AF at this price point was transformative when it launched and still makes it one of the most reliable autofocus systems in the lineup.
All-Round Photography & Video — A7 III (2018): Still one of the best all-round cameras money can buy — particularly strong used. The A7 III proved that full-frame doesn't have to mean compromises, and nothing at this price point has meaningfully beaten it.
Who should buy what
Fujifilm GFX 100S II (2024)
A6400 (2019)
A7 III (2018)
Quick take: The fujifilm gfx 100s ii has the highest resolution at 102mp; the a6400 is the most affordable; only the fujifilm gfx 100s ii, a7 iii are weather sealed. Scroll down for the full spec breakdown.
Full specifications
| Specification | Fujifilm GFX 100S II (2024) | A6400 (2019) | A7 III (2018) |
|---|---|---|---|
| Price | £4,499 | £899 | £1,699 |
| Sensor | 102MP medium-format BSI CMOS (43.8 × 32.9mm) | 24.2MP APS-C Exmor CMOS BSI | 24.2MP Full-Frame Exmor R BSI CMOS |
| Resolution | 102.0MP | 24.2MP | 24.2MP |
| Video | 4K/30p, 1080p/60p | 4K/30p (6K oversampled, no crop), 1080p/120p slow-motion | 4K/30p (6K oversampled), 1080p/120p slow-motion |
| Autofocus | Phase-detect AF with subject/face/eye detection | Phase-detect, 425 points, real-time Eye AF & animal AF | Phase-detect, 693 points, real-time Eye AF & animal AF |
| Stabilisation | 8-stop IBIS | None (no IBIS) | 5-axis IBIS, 5 stops |
| Burst Rate | 7fps | 11fps mechanical, 8fps with AF tracking | 10fps with AF/AE tracking |
| Battery Life | 460 shots (CIPA) | ~410 shots (CIPA) | ~710 shots (CIPA) |
| Weight | 883g body only | 403g (body, battery, card) | 565g (body, battery, card) |
| Dimensions | 150.0 × 104.2 × 87.2mm | 120.0 × 66.9 × 59.7mm | 126.9 × 95.6 × 73.7mm |
| Weather Sealed | Yes | No | Yes |
| Viewfinder | 0.5" OLED EVF, 5.76M dots | EVF, 2.36M dots, 0.70× magnification | EVF, 2.36M dots, 0.78× magnification |
| Screen | 3.2" tilting touchscreen | 3.0" tilting touchscreen, 180° flip for selfie/vlog, 921k dots | 3.0" tilting touchscreen, 921k dots |
| Mount | Fujifilm GFX (G-mount) | Sony E-mount | Sony E-mount |
| Memory Cards | Dual SD UHS-II | Single SD UHS-I | Dual SD (UHS-II slot 1, UHS-I slot 2) |
| Connectivity | USB-C 3.2, Wi-Fi, Bluetooth | Micro-USB, Wi-Fi, Bluetooth, NFC | USB-C (USB 3.2), Wi-Fi, Bluetooth, NFC |
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