Fujifilm GFX 100S IIvs A7 IIIvs A7C II

GearFrame · Updated March 2026

Fujifilm Fujifilm GFX 100S II Fujifilm Fujifilm GFX 100S II (2024) From £4499 Best for Commercial, studio & landscape professionals View Fujifilm GFX 100S II
VS
Sony A7 III Sony A7 III (2018) From £1699 Best for All-round photography & video View A7 III
VS
Sony A7C II Sony A7C II (2023) From £1499 Best for Full-frame hybrid View A7C II

Which should you buy?

Commercial, Studio & Landscape Professionals — Fujifilm GFX 100S II (2024): 102MP medium-format quality in the most accessible GFX body — the best entry point to the Fujifilm GFX system.

All-Round Photography & Video — A7 III (2018): Still one of the best all-round cameras money can buy — particularly strong used. The A7 III proved that full-frame doesn't have to mean compromises, and nothing at this price point has meaningfully beaten it.

Full-Frame Hybrid — A7C II (2023): Full-frame AI autofocus in the most compact body available — the best camera under £1,500 for hybrid shooters.

↓ Full specifications below

Fujifilm GFX 100S II (2024)

  • You need the highest resolution available outside of a Phase One system
  • You shoot studio, fashion, landscape, or architecture at a professional level
  • You want medium format quality without the bulk of a traditional large-format system

A7 III (2018)

  • Enthusiast photographers upgrading from APS-C for the first time
  • Working photographers who need reliable AF and weather sealing
  • Anyone who shoots in low light regularly
  • Hybrid shooters needing both stills and video performance

A7C II (2023)

  • You want full-frame image quality in the most compact body possible
  • You travel constantly and need a serious camera that doesn't weigh down your bag
  • You're a portrait or lifestyle photographer who shoots on the move
  • You create content for social media or YouTube and want full-frame quality in a vlog-friendly form

Quick take: The fujifilm gfx 100s ii has the highest resolution at 102mp; the a7c ii is the most affordable; only the fujifilm gfx 100s ii, a7 iii are weather sealed. Scroll down for the full spec breakdown.

Full specifications

Specification Fujifilm GFX 100S II (2024)A7 III (2018)A7C II (2023)
Price £4,499 £1,699 £1,499
Sensor 102MP medium-format BSI CMOS (43.8 × 32.9mm) 24.2MP Full-Frame Exmor R BSI CMOS 33MP Full-frame Exmor R BSI CMOS
Resolution 102.0MP 24.2MP 33.0MP
Video 4K/30p, 1080p/60p 4K/30p (6K oversampled), 1080p/120p slow-motion 4K/60p oversampled, S-Log3, 10-bit internal
Autofocus Phase-detect AF with subject/face/eye detection Phase-detect, 693 points, real-time Eye AF & animal AF 759-point phase-detect, AI subject recognition
Stabilisation 8-stop IBIS 5-axis IBIS, 5 stops 5-axis IBIS, 7.0 stops
Burst Rate 7fps 10fps with AF/AE tracking 10fps mechanical, 30fps electronic
Battery Life 460 shots (CIPA) ~710 shots (CIPA) ~530 shots (CIPA)
Weight 883g body only 565g (body, battery, card) 514g body only
Dimensions 150.0 × 104.2 × 87.2mm 126.9 × 95.6 × 73.7mm 124.0 × 71.1 × 63.4mm
Weather Sealed Yes Yes No
Viewfinder 0.5" OLED EVF, 5.76M dots EVF, 2.36M dots, 0.78× magnification EVF, 2.36M dots, 0.70× magnification
Screen 3.2" tilting touchscreen 3.0" tilting touchscreen, 921k dots 3.0" vari-angle touchscreen
Mount Fujifilm GFX (G-mount) Sony E-mount Sony FE (full-frame E-mount)
Memory Cards Dual SD UHS-II Dual SD (UHS-II slot 1, UHS-I slot 2) Dual slots: SD UHS-II + CFexpress Type A
Connectivity USB-C 3.2, Wi-Fi, Bluetooth USB-C (USB 3.2), Wi-Fi, Bluetooth, NFC USB-C (3.2), Bluetooth, Wi-Fi
⚡ Compare specs side by side Fujifilm GFX 100S II prices → A7 III prices → A7C II prices →

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