GFX 50S IIvs Hasselblad 907X & CFV 100Cvs A6400
Hasselblad
Hasselblad 907X & CFV 100C (2023)
From £8999
Best for Collectors, fine art & V-system users
View Hasselblad 907X & CFV 100C
Which should you buy?
Studio & Portrait Specialists — GFX 50S II (2021): Medium format quality at the most accessible price ever — 51MP detail and tonal richness no APS-C or full-frame body can replicate.
Collectors, Fine Art & V-System Users — Hasselblad 907X & CFV 100C (2023): An engineering icon — the 907X + CFV 100C bridges Hasselblad V lenses from 1957 with a 100MP digital back in a form that is unmistakably Hasselblad.
Content Creation & Vlogging — A6400 (2019): The best value APS-C Sony you can buy — especially used. Real-time Eye AF at this price point was transformative when it launched and still makes it one of the most reliable autofocus systems in the lineup.
Who should buy what
GFX 50S II (2021)
- You want to experience medium format without a five-figure investment
- You shoot landscape, architecture, or portraits where resolution and tonal depth matter
- You're in the Fujifilm ecosystem and want to step up to a larger sensor
Hasselblad 907X & CFV 100C (2023)
- You already own Hasselblad V-System lenses and want to bring them into the digital age
- You want a unique camera that produces world-class images and starts conversations
- You shoot studio or fine art where nothing but the absolute best will do
A6400 (2019)
- Vloggers and content creators who need a flip screen and reliable AF
- Photographers upgrading from a compact or smartphone
- Beginners who want room to grow into a full E-mount lens ecosystem
- Anyone prioritising autofocus performance at an accessible price
Quick take: The hasselblad 907x & cfv 100c has the highest resolution at 100mp; the a6400 is the most affordable; only the gfx 50s ii is weather sealed. Scroll down for the full spec breakdown.
Full specifications
| Specification | GFX 50S II (2021) | Hasselblad 907X & CFV 100C (2023) | A6400 (2019) |
|---|---|---|---|
| Price | £2,999 | £8,999 | £899 |
| Sensor | 51.4MP Medium Format GFX 44×33mm BSI CMOS | 100MP medium-format BSI CMOS (43.8 × 32.9mm) | 24.2MP APS-C Exmor CMOS BSI |
| Resolution | 51.4MP | 100.0MP | 24.2MP |
| Video | 4K/30p (cropped) | None | 4K/30p (6K oversampled, no crop), 1080p/120p slow-motion |
| Autofocus | Phase-detect, 425 points | Manual focus (V-system lenses) / contrast AF (XCD) | Phase-detect, 425 points, real-time Eye AF & animal AF |
| Stabilisation | 5-axis IBIS, 6.5 stops | None | None (no IBIS) |
| Burst Rate | 3fps | 2.7fps | 11fps mechanical, 8fps with AF tracking |
| Battery Life | ~440 shots (CIPA) | 350 shots (CIPA) | ~410 shots (CIPA) |
| Weight | 900g body only | 1100g (body + back) | 403g (body, battery, card) |
| Dimensions | 150.0 × 104.2 × 87.2mm | 97.0 × 97.0 × 63.0mm (body only) | 120.0 × 66.9 × 59.7mm |
| Weather Sealed | Yes | No | No |
| Viewfinder | EVF, 3.69M dots, 0.77× magnification | External EVF sold separately | EVF, 2.36M dots, 0.70× magnification |
| Screen | 3.2" tilting touchscreen | 2.36" rear LCD on 907X + 3.0" on CFV 100C | 3.0" tilting touchscreen, 180° flip for selfie/vlog, 921k dots |
| Mount | Fujifilm G-mount (medium format) | Hasselblad V-mount (+ XCD adapter) | Sony E-mount |
| Memory Cards | Dual SD UHS-II slots | Single CFexpress Type B + 1TB internal SSD | Single SD UHS-I |
| Connectivity | USB-C, Bluetooth, Wi-Fi | USB-C 3.2, Wi-Fi, Bluetooth | Micro-USB, Wi-Fi, Bluetooth, NFC |
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