GFX 50S IIvs Hasselblad 907X & CFV 100Cvs A6700

GearFrame · Updated March 2026

Fujifilm GFX 50S II Fujifilm GFX 50S II (2021) From £2999 Best for Studio & portrait specialists View GFX 50S II
VS
Hasselblad Hasselblad 907X & CFV 100C Hasselblad Hasselblad 907X & CFV 100C (2023) From £8999 Best for Collectors, fine art & V-system users View Hasselblad 907X & CFV 100C
VS
Sony A6700 Sony A6700 (2023) From £999 Best for All-round & video View A6700

Which should you buy?

Studio & Portrait Specialists — GFX 50S II (2021): Medium format quality at the most accessible price ever — 51MP detail and tonal richness no APS-C or full-frame body can replicate.

Collectors, Fine Art & V-System Users — Hasselblad 907X & CFV 100C (2023): An engineering icon — the 907X + CFV 100C bridges Hasselblad V lenses from 1957 with a 100MP digital back in a form that is unmistakably Hasselblad.

All-Round & Video — A6700 (2023): Best-in-class autofocus and 4K/120p video in a compact APS-C body — the standout camera under £1,000.

↓ Full specifications below

GFX 50S II (2021)

  • You want to experience medium format without a five-figure investment
  • You shoot landscape, architecture, or portraits where resolution and tonal depth matter
  • You're in the Fujifilm ecosystem and want to step up to a larger sensor

Hasselblad 907X & CFV 100C (2023)

  • You already own Hasselblad V-System lenses and want to bring them into the digital age
  • You want a unique camera that produces world-class images and starts conversations
  • You shoot studio or fine art where nothing but the absolute best will do

A6700 (2023)

  • You want a compact, travel-friendly system without sacrificing autofocus performance
  • You're an enthusiast upgrading from an entry-level camera and ready for a more capable body
  • You shoot wildlife or sports and want APS-C reach from a lightweight kit
  • You create video content and need reliable subject and eye tracking in a small form factor

Quick take: The hasselblad 907x & cfv 100c has the highest resolution at 100mp; the a6700 is the most affordable; only the gfx 50s ii is weather sealed. Scroll down for the full spec breakdown.

Full specifications

Specification GFX 50S II (2021)Hasselblad 907X & CFV 100C (2023)A6700 (2023)
Price £2,999 £8,999 £999
Sensor 51.4MP Medium Format GFX 44×33mm BSI CMOS 100MP medium-format BSI CMOS (43.8 × 32.9mm) 26MP APS-C Exmor R BSI CMOS
Resolution 51.4MP 100.0MP 26.0MP
Video 4K/30p (cropped) None 4K/120p, 4K/60p oversampled, S-Log3, 10-bit
Autofocus Phase-detect, 425 points Manual focus (V-system lenses) / contrast AF (XCD) 759-point phase-detect, AI subject recognition (human/animal/bird/vehicle)
Stabilisation 5-axis IBIS, 6.5 stops None 5-axis IBIS, 5.0 stops
Burst Rate 3fps 2.7fps 11fps mechanical, 30fps electronic
Battery Life ~440 shots (CIPA) 350 shots (CIPA) ~570 shots (CIPA)
Weight 900g body only 1100g (body + back) 493g body only
Dimensions 150.0 × 104.2 × 87.2mm 97.0 × 97.0 × 63.0mm (body only) 122.0 × 69.0 × 75.1mm
Weather Sealed Yes No No
Viewfinder EVF, 3.69M dots, 0.77× magnification External EVF sold separately EVF, 2.36M dots
Screen 3.2" tilting touchscreen 2.36" rear LCD on 907X + 3.0" on CFV 100C 3.0" vari-angle touchscreen
Mount Fujifilm G-mount (medium format) Hasselblad V-mount (+ XCD adapter) Sony E-mount
Memory Cards Dual SD UHS-II slots Single CFexpress Type B + 1TB internal SSD Single SD UHS-II / CFexpress Type A slot
Connectivity USB-C, Bluetooth, Wi-Fi USB-C 3.2, Wi-Fi, Bluetooth USB-C (3.2), Bluetooth, Wi-Fi
⚡ Compare specs side by side GFX 50S II prices → Hasselblad 907X & CFV 100C prices → A6700 prices →

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