Studio & Portrait Specialists — GFX 50S II (2021): Medium format quality at the most accessible price ever — 51MP detail and tonal richness no APS-C or full-frame body can replicate.
Collectors, Fine Art & V-System Users — Hasselblad 907X & CFV 100C (2023): An engineering icon — the 907X + CFV 100C bridges Hasselblad V lenses from 1957 with a 100MP digital back in a form that is unmistakably Hasselblad.
Pocket Vlogging — ZV-1 II (2023): The best pocket vlogging camera — 1-inch sensor, ultrawide zoom, flip screen, and real-time Eye AF in a shirt pocket.
Who should buy what
GFX 50S II (2021)
Hasselblad 907X & CFV 100C (2023)
ZV-1 II (2023)
Quick take: The hasselblad 907x & cfv 100c has the highest resolution at 100mp; the zv-1 ii is the most affordable; only the gfx 50s ii is weather sealed. Scroll down for the full spec breakdown.
Full specifications
| Specification | GFX 50S II (2021) | Hasselblad 907X & CFV 100C (2023) | ZV-1 II (2023) |
|---|---|---|---|
| Price | £2,999 | £8,999 | £649 |
| Sensor | 51.4MP Medium Format GFX 44×33mm BSI CMOS | 100MP medium-format BSI CMOS (43.8 × 32.9mm) | 20.1MP 1-inch Exmor RS CMOS |
| Resolution | 51.4MP | 100.0MP | 20.1MP |
| Video | 4K/30p (cropped) | None | 4K/30p, 1080p/120p |
| Autofocus | Phase-detect, 425 points | Manual focus (V-system lenses) / contrast AF (XCD) | Phase-detect + contrast, 315 points, Real-time Eye AF |
| Stabilisation | 5-axis IBIS, 6.5 stops | None | Optical SteadyShot (OIS) |
| Burst Rate | 3fps | 2.7fps | 15fps |
| Battery Life | ~440 shots (CIPA) | 350 shots (CIPA) | ~260 shots (CIPA) |
| Weight | 900g body only | 1100g (body + back) | 292g |
| Dimensions | 150.0 × 104.2 × 87.2mm | 97.0 × 97.0 × 63.0mm (body only) | 105.5 × 60.0 × 43.5mm |
| Weather Sealed | Yes | No | No |
| Viewfinder | EVF, 3.69M dots, 0.77× magnification | External EVF sold separately | None |
| Screen | 3.2" tilting touchscreen | 2.36" rear LCD on 907X + 3.0" on CFV 100C | 3.0" fully tilting touchscreen |
| Mount | Fujifilm G-mount (medium format) | Hasselblad V-mount (+ XCD adapter) | Fixed zoom — 18–50mm f/1.8–4.0 equiv |
| Memory Cards | Dual SD UHS-II slots | Single CFexpress Type B + 1TB internal SSD | Single SD UHS-I slot |
| Connectivity | USB-C, Bluetooth, Wi-Fi | USB-C 3.2, Wi-Fi, Bluetooth | USB-C, Bluetooth, Wi-Fi, 3.5mm mic input |
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