GFX 50S IIvs Hasselblad X1D II 50Cvs A6400
Hasselblad
Hasselblad X1D II 50C (2019)
From £3999
Best for Fine art, portrait & entry-level medium format
View Hasselblad X1D II 50C
Which should you buy?
Studio & Portrait Specialists — GFX 50S II (2021): Medium format quality at the most accessible price ever — 51MP detail and tonal richness no APS-C or full-frame body can replicate.
Fine Art, Portrait & Entry-Level Medium Format — Hasselblad X1D II 50C (2019): The most accessible Hasselblad XCD body — 50MP medium-format quality for those who cannot stretch to the X2D 100C.
Content Creation & Vlogging — A6400 (2019): The best value APS-C Sony you can buy — especially used. Real-time Eye AF at this price point was transformative when it launched and still makes it one of the most reliable autofocus systems in the lineup.
Who should buy what
GFX 50S II (2021)
- You want to experience medium format without a five-figure investment
- You shoot landscape, architecture, or portraits where resolution and tonal depth matter
- You're in the Fujifilm ecosystem and want to step up to a larger sensor
Hasselblad X1D II 50C (2019)
- You want Hasselblad's legendary colour rendition in a modern mirrorless body
- You shoot portrait, landscape, or fine art photography at a professional level
- You value the camera as an object — aesthetics and build quality matter as much as specs
A6400 (2019)
- Vloggers and content creators who need a flip screen and reliable AF
- Photographers upgrading from a compact or smartphone
- Beginners who want room to grow into a full E-mount lens ecosystem
- Anyone prioritising autofocus performance at an accessible price
Quick take: The gfx 50s ii has the highest resolution at 51mp; the a6400 is the most affordable; only the gfx 50s ii is weather sealed. Scroll down for the full spec breakdown.
Full specifications
| Specification | GFX 50S II (2021) | Hasselblad X1D II 50C (2019) | A6400 (2019) |
|---|---|---|---|
| Price | £2,999 | £3,999 | £899 |
| Sensor | 51.4MP Medium Format GFX 44×33mm BSI CMOS | 50MP medium-format CMOS (43.8 × 32.9mm) | 24.2MP APS-C Exmor CMOS BSI |
| Resolution | 51.4MP | 50.0MP | 24.2MP |
| Video | 4K/30p (cropped) | None | 4K/30p (6K oversampled, no crop), 1080p/120p slow-motion |
| Autofocus | Phase-detect, 425 points | Contrast-detect AF | Phase-detect, 425 points, real-time Eye AF & animal AF |
| Stabilisation | 5-axis IBIS, 6.5 stops | None | None (no IBIS) |
| Burst Rate | 3fps | 2.7fps | 11fps mechanical, 8fps with AF tracking |
| Battery Life | ~440 shots (CIPA) | 370 shots (CIPA) | ~410 shots (CIPA) |
| Weight | 900g body only | 766g body only | 403g (body, battery, card) |
| Dimensions | 150.0 × 104.2 × 87.2mm | 148.0 × 97.0 × 73.8mm | 120.0 × 66.9 × 59.7mm |
| Weather Sealed | Yes | No | No |
| Viewfinder | EVF, 3.69M dots, 0.77× magnification | 0.87" OLED EVF, 3.69M dots | EVF, 2.36M dots, 0.70× magnification |
| Screen | 3.2" tilting touchscreen | 3.6" touchscreen | 3.0" tilting touchscreen, 180° flip for selfie/vlog, 921k dots |
| Mount | Fujifilm G-mount (medium format) | Hasselblad XCD | Sony E-mount |
| Memory Cards | Dual SD UHS-II slots | Dual SD UHS-II | Single SD UHS-I |
| Connectivity | USB-C, Bluetooth, Wi-Fi | USB-C, Wi-Fi, Bluetooth | Micro-USB, Wi-Fi, Bluetooth, NFC |
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