Studio & Portrait Specialists — GFX 50S II (2021): Medium format quality at the most accessible price ever — 51MP detail and tonal richness no APS-C or full-frame body can replicate.
Wildlife, Sports & Hybrid Mft Shooters — Lumix G9 II (2023): Phase-detect AF transforms the G9 II into a genuine MFT all-rounder — the best Lumix MFT camera for both stills and video.
Compact Travel & Content Creation — A7C (2020): The A7C proves full-frame doesn't have to be bulky. Excellent battery life, reliable Eye AF and a vari-angle screen in a pocketable body is a compelling combination for travel and content creators. The A7C II improved on it, but the original remains a strong value buy.
Who should buy what
GFX 50S II (2021)
Lumix G9 II (2023)
A7C (2020)
Quick take: The gfx 50s ii has the highest resolution at 51mp; the a7c is the most affordable; only the gfx 50s ii, lumix g9 ii are weather sealed. Scroll down for the full spec breakdown.
Full specifications
| Specification | GFX 50S II (2021) | Lumix G9 II (2023) | A7C (2020) |
|---|---|---|---|
| Price | £2,999 | £1,499 | £1,299 |
| Sensor | 51.4MP Medium Format GFX 44×33mm BSI CMOS | 25.2MP Micro Four Thirds Live MOS | 24.2MP Full-Frame Exmor R BSI CMOS |
| Resolution | 51.4MP | 25.2MP | 24.2MP |
| Video | 4K/30p (cropped) | 5.8K/30p, 4K/120p, C4K/60p, V-Log | 4K/30p (oversampled), 1080p/120p slow-motion, S-Log2/S-Log3 |
| Autofocus | Phase-detect, 425 points | Phase-detect AF with subject/face/eye detection | Phase-detect, 693 points, real-time Eye AF & animal AF |
| Stabilisation | 5-axis IBIS, 6.5 stops | 8-stop IBIS (with OIS lenses) | 5-axis IBIS, 5 stops |
| Burst Rate | 3fps | 25fps with AF / 75fps electronic (fixed focus) | 10fps with AF/AE tracking |
| Battery Life | ~440 shots (CIPA) | 680 shots (CIPA) | ~740 shots (CIPA) — outstanding for a Sony mirrorless |
| Weight | 900g body only | 658g body only | 509g (body, battery, card) |
| Dimensions | 150.0 × 104.2 × 87.2mm | 134.3 × 100.3 × 90.5mm | 124.0 × 71.1 × 59.7mm |
| Weather Sealed | Yes | Yes | No |
| Viewfinder | EVF, 3.69M dots, 0.77× magnification | 0.76" OLED EVF, 3.68M dots | None built-in — use rear screen or accessory EVF |
| Screen | 3.2" tilting touchscreen | 3.0" fully articulating touchscreen | 3.0" vari-angle touchscreen, 921k dots |
| Mount | Fujifilm G-mount (medium format) | Micro Four Thirds | Sony E-mount |
| Memory Cards | Dual SD UHS-II slots | Dual SD UHS-II | Single SD UHS-II |
| Connectivity | USB-C, Bluetooth, Wi-Fi | USB-C 3.1, HDMI full-size, Wi-Fi, Bluetooth | USB-C (USB 3.2 Gen 2), Wi-Fi, Bluetooth, NFC |
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