GFX 50S IIvs OM-D E-M10 IVvs A6700

GearFrame · Updated March 2026

Fujifilm GFX 50S II Fujifilm GFX 50S II (2021) From £2999 Best for Studio & portrait specialists View GFX 50S II
VS
Olympus OM-D E-M10 IV Olympus OM-D E-M10 IV (2020) From £469 Best for Travel & everyday View OM-D E-M10 IV
VS
Sony A6700 Sony A6700 (2023) From £999 Best for All-round & video View A6700

Which should you buy?

Studio & Portrait Specialists — GFX 50S II (2021): Medium format quality at the most accessible price ever — 51MP detail and tonal richness no APS-C or full-frame body can replicate.

Travel & Everyday — OM-D E-M10 IV (2020): Compact Micro Four Thirds body with built-in IBIS — ideal for travellers who want stability without bulk.

All-Round & Video — A6700 (2023): Best-in-class autofocus and 4K/120p video in a compact APS-C body — the standout camera under £1,000.

↓ Full specifications below

GFX 50S II (2021)

  • You want to experience medium format without a five-figure investment
  • You shoot landscape, architecture, or portraits where resolution and tonal depth matter
  • You're in the Fujifilm ecosystem and want to step up to a larger sensor

OM-D E-M10 IV (2020)

  • You're new to mirrorless and want a small, uncomplicated first camera to learn on
  • You want excellent in-body stabilisation to steady handheld video and shake-prone shooting
  • You're drawn to the Micro Four Thirds ecosystem and want to start at the entry level

A6700 (2023)

  • You want a compact, travel-friendly system without sacrificing autofocus performance
  • You're an enthusiast upgrading from an entry-level camera and ready for a more capable body
  • You shoot wildlife or sports and want APS-C reach from a lightweight kit
  • You create video content and need reliable subject and eye tracking in a small form factor

Quick take: The gfx 50s ii has the highest resolution at 51mp; the om-d e-m10 iv is the most affordable; only the gfx 50s ii is weather sealed. Scroll down for the full spec breakdown.

Full specifications

Specification GFX 50S II (2021)OM-D E-M10 IV (2020)A6700 (2023)
Price £2,999 £469 £999
Sensor 51.4MP Medium Format GFX 44×33mm BSI CMOS 20.3MP Micro Four Thirds Live MOS 26MP APS-C Exmor R BSI CMOS
Resolution 51.4MP 20.3MP 26.0MP
Video 4K/30p (cropped) 4K/30p, 1080p/60p 4K/120p, 4K/60p oversampled, S-Log3, 10-bit
Autofocus Phase-detect, 425 points Phase-detect + contrast detect, 121 points 759-point phase-detect, AI subject recognition (human/animal/bird/vehicle)
Stabilisation 5-axis IBIS, 6.5 stops 5-axis IBIS, 4.5 stops 5-axis IBIS, 5.0 stops
Burst Rate 3fps 15fps 11fps mechanical, 30fps electronic
Battery Life ~440 shots (CIPA) ~360 shots (CIPA) ~570 shots (CIPA)
Weight 900g body only 383g body only 493g body only
Dimensions 150.0 × 104.2 × 87.2mm 121.4 × 83.6 × 49.0mm 122.0 × 69.0 × 75.1mm
Weather Sealed Yes No No
Viewfinder EVF, 3.69M dots, 0.77× magnification EVF, 2.36M dots, 0.46× magnification EVF, 2.36M dots
Screen 3.2" tilting touchscreen 3.0" tilting touchscreen 3.0" vari-angle touchscreen
Mount Fujifilm G-mount (medium format) Micro Four Thirds Sony E-mount
Memory Cards Dual SD UHS-II slots Single SD UHS-I slot Single SD UHS-II / CFexpress Type A slot
Connectivity USB-C, Bluetooth, Wi-Fi USB Micro-B, Bluetooth, Wi-Fi, micro HDMI USB-C (3.2), Bluetooth, Wi-Fi
⚡ Compare specs side by side GFX 50S II prices → OM-D E-M10 IV prices → A6700 prices →

Compare pairs from this group