GFX 50S IIvs Sony A7R Vvs Sony RX100 VII
Which should you buy?
Studio & Portrait Specialists — GFX 50S II (2021): Medium format quality at the most accessible price ever — 51MP detail and tonal richness no APS-C or full-frame body can replicate.
Landscape, Studio & Commercial — Sony A7R V (2022): 61 megapixels and 8-stop IBIS in a weather-sealed body — the reference resolution camera for commercial and landscape professionals.
Travel & Versatility — Sony RX100 VII (2019): The most versatile compact camera ever made — 24-200mm zoom, 20fps burst, and 960fps slow-motion in a jacket pocket.
Who should buy what
GFX 50S II (2021)
- You want to experience medium format without a five-figure investment
- You shoot landscape, architecture, or portraits where resolution and tonal depth matter
- You're in the Fujifilm ecosystem and want to step up to a larger sensor
Sony A7R V (2022)
- You need the highest resolution in Sony's full-frame mirrorless lineup
- You shoot landscape, architecture, product photography, or high-end fashion professionally
- You want exceptional resolution paired with Sony's best-in-class autofocus system
Sony RX100 VII (2019)
- You want serious image quality in a camera small enough to carry absolutely everywhere
- You shoot travel, events, or street photography and want something discreet but genuinely capable
- You need fast burst shooting and reliable autofocus in the most pocketable possible package
Quick take: The sony a7r v has the highest resolution at 61mp; the sony rx100 vii is the most affordable; only the gfx 50s ii, sony a7r v are weather sealed. Scroll down for the full spec breakdown.
Full specifications
| Specification | GFX 50S II (2021) | Sony A7R V (2022) | Sony RX100 VII (2019) |
|---|---|---|---|
| Price | £2,999 | £3,899 | £1,099 |
| Sensor | 51.4MP Medium Format GFX 44×33mm BSI CMOS | 61MP full-frame BSI CMOS | 20.1MP 1-inch Exmor RS BSI CMOS (stacked) |
| Resolution | 51.4MP | 61.0MP | 20.1MP |
| Video | 4K/30p (cropped) | 8K/25p, 4K/60p | 4K/30p HLG, FHD/960fps super slow-motion |
| Autofocus | Phase-detect, 425 points | AI subject recognition AF, 693-point phase-detect | 357-point phase-detect + 425 contrast, Eye AF, tracking |
| Stabilisation | 5-axis IBIS, 6.5 stops | 8-stop IBIS | 3-stop Optical SteadyShot |
| Burst Rate | 3fps | 10fps mechanical / 7fps electronic | 20fps AF/AE tracking (90fps short burst) |
| Battery Life | ~440 shots (CIPA) | 530 shots (CIPA) | ~260 shots (CIPA) |
| Weight | 900g body only | 723g body only | 302g with battery and card |
| Dimensions | 150.0 × 104.2 × 87.2mm | 131.3 × 96.4 × 82.4mm | 101.6 × 58.1 × 42.8mm |
| Weather Sealed | Yes | Yes | No |
| Viewfinder | EVF, 3.69M dots, 0.77× magnification | 0.64" Quad-XGA OLED EVF, 9.44M dots | Pop-up EVF, 2.36M dots, 0.59× magnification |
| Screen | 3.2" tilting touchscreen | 3.2" multi-angle touchscreen | 3.0" tilting touchscreen |
| Mount | Fujifilm G-mount (medium format) | Sony FE (E-mount) | Fixed Zeiss Vario-Sonnar 24-200mm f/2.8-4.5 |
| Memory Cards | Dual SD UHS-II slots | Dual CFexpress Type A / SD UHS-II | Single SD UHS-I slot |
| Connectivity | USB-C, Bluetooth, Wi-Fi | USB-C 3.2, HDMI A, Wi-Fi 6, Bluetooth 5.3 | USB-C, Bluetooth, Wi-Fi, NFC |
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