Fujifilm X-Pro3vs Hasselblad X2D 100Cvs A7S III
Fujifilm
Fujifilm X-Pro3 (2019)
From £1599
Best for Street, documentary & rangefinder enthusiasts
View Fujifilm X-Pro3
Hasselblad
Hasselblad X2D 100C (2022)
From £7999
Best for Commercial, studio & fine art professionals
View Hasselblad X2D 100C
Which should you buy?
Street, Documentary & Rangefinder Enthusiasts — Fujifilm X-Pro3 (2019): The most opinionated camera Fujifilm makes — a hidden screen and hybrid OVF enforce deliberate photography, rewarding photographers who slow down.
Commercial, Studio & Fine Art Professionals — Hasselblad X2D 100C (2022): 100MP, IBIS, and phase-detect AF in the smallest medium-format mirrorless — the X2D 100C sets the benchmark for image quality.
Professional Video & Low-Light Filmmaking — A7S III (2020): If video is your primary discipline, the A7S III is the camera. 4K/120p at 10-bit in a weather-sealed body with a 9.44M dot EVF is an extraordinary package. The 12MP sensor isn't limiting for video — and it's usable at ISO 409,600 in a pinch.
Who should buy what
Fujifilm X-Pro3 (2019)
- You shoot street or documentary photography and value a minimal shooting workflow
- You want a rangefinder experience with modern digital image quality
- You love Fujifilm film simulations and prioritise stills over video
Hasselblad X2D 100C (2022)
- You need the ultimate medium format image quality alongside modern conveniences
- You shoot at a level where dynamic range, colour depth, and resolution are critical
- You want the best Hasselblad mirrorless available today
A7S III (2020)
- Filmmakers and videographers who need 4K/120p at 10-bit
- Event videographers who shoot in dark venues regularly
- Documentary filmmakers who need reliable AF and weather sealing
- Hybrid shooters where video is primary and stills are secondary
Quick take: The hasselblad x2d 100c has the highest resolution at 100mp; the fujifilm x-pro3 is the most affordable. Scroll down for the full spec breakdown.
Full specifications
| Specification | Fujifilm X-Pro3 (2019) | Hasselblad X2D 100C (2022) | A7S III (2020) |
|---|---|---|---|
| Price | £1,599 | £7,999 | £2,999 |
| Sensor | 26.1MP APS-C X-Trans CMOS IV | 100MP medium-format BSI CMOS (43.8 × 32.9mm) | 12.1MP Full-Frame BSI CMOS (12-bit, back-illuminated) |
| Resolution | 26.1MP | 100.0MP | 12.1MP |
| Video | 4K/30p, 1080p/120p | None | 4K/120p 10-bit, 4K/60p 10-bit S-Cinetone/S-Log3, 1080p/240p |
| Autofocus | Hybrid phase/contrast AF with face/eye detection | Phase-detect AF with subject/face/eye detection | Phase-detect, 759 points, real-time Eye AF (human & animal), subject recognition |
| Stabilisation | None (lens-based only) | 7-stop IBIS | 5.5-stop IBIS |
| Burst Rate | 11fps mechanical / 20fps electronic | 3.3fps | 10fps mechanical |
| Battery Life | 440 shots (CIPA) | 420 shots (CIPA) | ~600 shots (CIPA) / ~70min continuous 4K recording |
| Weight | 497g body only | 895g body only | 699g (body, battery, card) |
| Dimensions | 140.5 × 82.8 × 46.1mm | 148.5 × 106.3 × 75.0mm | 128.9 × 96.9 × 80.8mm |
| Weather Sealed | Yes | Yes | Yes |
| Viewfinder | Hybrid OVF/EVF — 0.5" OLED, 3.69M dots | 0.87" OLED EVF, 5.76M dots | OLED EVF, 9.44M dots, 0.90× magnification — best EVF Sony has made |
| Screen | 3.0" hidden sub-LCD (opens down only) | 3.6" fixed touchscreen | 3.0" vari-angle touchscreen, 1.44M dots |
| Mount | Fujifilm X-mount | Hasselblad XCD | Sony E-mount |
| Memory Cards | Single SD UHS-I | Dual CFexpress Type B + 1TB internal SSD | Dual CFexpress Type A / SD UHS-II (both slots) |
| Connectivity | USB-C, Wi-Fi, Bluetooth | USB-C 3.2, Wi-Fi, Bluetooth | USB-C (USB 3.2 Gen 2), full-size HDMI, Wi-Fi 6, Bluetooth |
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