Street, Travel & Everyday — Fujifilm X100VI (2024): The best fixed-lens camera ever made — 40MP, 7-stop IBIS, film simulations, and a design icon. Wildly oversubscribed for good reason.
Professional Video & Low-Light Filmmaking — A7S III (2020): If video is your primary discipline, the A7S III is the camera. 4K/120p at 10-bit in a weather-sealed body with a 9.44M dot EVF is an extraordinary package. The 12MP sensor isn't limiting for video — and it's usable at ISO 409,600 in a pinch.
Sports & Action Professionals — Sony A9 III (2023): A paradigm-shifting camera — the global shutter eliminates every rolling shutter limitation that has constrained action photography for years.
Who should buy what
Fujifilm X100VI (2024)
A7S III (2020)
Sony A9 III (2023)
Quick take: The fujifilm x100vi has the highest resolution at 40mp; the fujifilm x100vi is the most affordable. Scroll down for the full spec breakdown.
Full specifications
| Specification | Fujifilm X100VI (2024) | A7S III (2020) | Sony A9 III (2023) |
|---|---|---|---|
| Price | £1,499 | £2,999 | £5,999 |
| Sensor | 40.2MP APS-C X-Trans CMOS 5 HR | 12.1MP Full-Frame BSI CMOS (12-bit, back-illuminated) | 24.6MP full-frame Exmor RS CMOS (global shutter) |
| Resolution | 40.2MP | 12.1MP | 24.6MP |
| Video | 6.2K/30p, 4K/60p, F-Log2 10-bit internal | 4K/120p 10-bit, 4K/60p 10-bit S-Cinetone/S-Log3, 1080p/240p | 4K/120p, 4K/60p, 1080p/240p |
| Autofocus | Phase-detect 425 points, subject/eye tracking | Phase-detect, 759 points, real-time Eye AF (human & animal), subject recognition | AI subject recognition AF, 759-point phase-detect |
| Stabilisation | 7-stop IBIS | 5.5-stop IBIS | 8-stop IBIS |
| Burst Rate | 8fps mechanical, 25fps electronic | 10fps mechanical | 120fps blackout-free electronic |
| Battery Life | ~450 shots (CIPA) | ~600 shots (CIPA) / ~70min continuous 4K recording | 530 shots (CIPA) |
| Weight | 533g with battery and card | 699g (body, battery, card) | 703g body only |
| Dimensions | 128.0 × 74.8 × 55.3mm | 128.9 × 96.9 × 80.8mm | 136.1 × 96.9 × 82.9mm |
| Weather Sealed | Yes | Yes | Yes |
| Viewfinder | Optical/EVF hybrid, 3.69M dots | OLED EVF, 9.44M dots, 0.90× magnification — best EVF Sony has made | 0.64" Quad-XGA OLED EVF, 9.44M dots |
| Screen | 3.0" tilting touchscreen | 3.0" vari-angle touchscreen, 1.44M dots | 3.2" fully articulating touchscreen |
| Mount | Fixed Fujinon 23mm f/2 (35mm equiv) | Sony E-mount | Sony FE (E-mount) |
| Memory Cards | Single SD UHS-I slot | Dual CFexpress Type A / SD UHS-II (both slots) | Dual CFexpress Type A / SD UHS-II |
| Connectivity | USB-C, Bluetooth, Wi-Fi | USB-C (USB 3.2 Gen 2), full-size HDMI, Wi-Fi 6, Bluetooth | USB-C 3.2, HDMI A, Wi-Fi 6, Bluetooth 5.3 |
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