Hasselblad 907X & CFV 100Cvs Olympus OM-D E-M5 IIIvs A6400
Hasselblad
Hasselblad 907X & CFV 100C (2023)
From £8999
Best for Collectors, fine art & V-system users
View Hasselblad 907X & CFV 100C
OM System
Olympus OM-D E-M5 III (2019)
From £699
Best for Travel & lightweight outdoor photography
View Olympus OM-D E-M5 III
Which should you buy?
Collectors, Fine Art & V-System Users — Hasselblad 907X & CFV 100C (2023): An engineering icon — the 907X + CFV 100C bridges Hasselblad V lenses from 1957 with a 100MP digital back in a form that is unmistakably Hasselblad.
Travel & Lightweight Outdoor Photography — Olympus OM-D E-M5 III (2019): The lightest weather-sealed MFT camera — compact, travel-friendly, and capable with 7.5-stop IBIS in a body that fits in a jacket pocket.
Content Creation & Vlogging — A6400 (2019): The best value APS-C Sony you can buy — especially used. Real-time Eye AF at this price point was transformative when it launched and still makes it one of the most reliable autofocus systems in the lineup.
Who should buy what
Hasselblad 907X & CFV 100C (2023)
- You already own Hasselblad V-System lenses and want to bring them into the digital age
- You want a unique camera that produces world-class images and starts conversations
- You shoot studio or fine art where nothing but the absolute best will do
Olympus OM-D E-M5 III (2019)
- You want a lightweight, sealed camera for travel and outdoor photography
- You're new to Micro Four Thirds and want a capable mid-range body with excellent stabilisation
- Note: consider the newer OM-5 for updated specs in a similar compact form factor
A6400 (2019)
- Vloggers and content creators who need a flip screen and reliable AF
- Photographers upgrading from a compact or smartphone
- Beginners who want room to grow into a full E-mount lens ecosystem
- Anyone prioritising autofocus performance at an accessible price
Quick take: The hasselblad 907x & cfv 100c has the highest resolution at 100mp; the olympus om-d e-m5 iii is the most affordable; only the olympus om-d e-m5 iii is weather sealed. Scroll down for the full spec breakdown.
Full specifications
| Specification | Hasselblad 907X & CFV 100C (2023) | Olympus OM-D E-M5 III (2019) | A6400 (2019) |
|---|---|---|---|
| Price | £8,999 | £699 | £899 |
| Sensor | 100MP medium-format BSI CMOS (43.8 × 32.9mm) | 20.4MP Micro Four Thirds Live MOS | 24.2MP APS-C Exmor CMOS BSI |
| Resolution | 100.0MP | 20.4MP | 24.2MP |
| Video | None | 4K/30p, 1080p/120p | 4K/30p (6K oversampled, no crop), 1080p/120p slow-motion |
| Autofocus | Manual focus (V-system lenses) / contrast AF (XCD) | Hybrid phase/contrast AF with face/eye detection | Phase-detect, 425 points, real-time Eye AF & animal AF |
| Stabilisation | None | 7.5-stop 5-axis IBIS | None (no IBIS) |
| Burst Rate | 2.7fps | 30fps electronic / 10fps mechanical | 11fps mechanical, 8fps with AF tracking |
| Battery Life | 350 shots (CIPA) | 390 shots (CIPA) | ~410 shots (CIPA) |
| Weight | 1100g (body + back) | 414g body only | 403g (body, battery, card) |
| Dimensions | 97.0 × 97.0 × 63.0mm (body only) | 125.3 × 85.2 × 49.7mm | 120.0 × 66.9 × 59.7mm |
| Weather Sealed | No | Yes | No |
| Viewfinder | External EVF sold separately | 0.35" OLED EVF, 2.36M dots | EVF, 2.36M dots, 0.70× magnification |
| Screen | 2.36" rear LCD on 907X + 3.0" on CFV 100C | 3.0" fully articulating touchscreen | 3.0" tilting touchscreen, 180° flip for selfie/vlog, 921k dots |
| Mount | Hasselblad V-mount (+ XCD adapter) | Micro Four Thirds | Sony E-mount |
| Memory Cards | Single CFexpress Type B + 1TB internal SSD | Single SD UHS-I | Single SD UHS-I |
| Connectivity | USB-C 3.2, Wi-Fi, Bluetooth | Micro USB, Wi-Fi, Bluetooth | Micro-USB, Wi-Fi, Bluetooth, NFC |
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