Fine Art, Portrait & Entry-Level Medium Format — Hasselblad X1D II 50C (2019): The most accessible Hasselblad XCD body — 50MP medium-format quality for those who cannot stretch to the X2D 100C.
Lifestyle, Street & Casual Shooters — Nikon Zfc (2021): Nikon's most beautiful camera — FM2-inspired dials and styling wrapped around a capable modern sensor with Z-mount access.
Sports & Action Professionals — Sony A9 III (2023): A paradigm-shifting camera — the global shutter eliminates every rolling shutter limitation that has constrained action photography for years.
Who should buy what
Hasselblad X1D II 50C (2019)
Nikon Zfc (2021)
Sony A9 III (2023)
Quick take: The hasselblad x1d ii 50c has the highest resolution at 50mp; the nikon zfc is the most affordable; only the sony a9 iii is weather sealed. Scroll down for the full spec breakdown.
Full specifications
| Specification | Hasselblad X1D II 50C (2019) | Nikon Zfc (2021) | Sony A9 III (2023) |
|---|---|---|---|
| Price | £3,999 | £799 | £5,999 |
| Sensor | 50MP medium-format CMOS (43.8 × 32.9mm) | 20.9MP APS-C CMOS | 24.6MP full-frame Exmor RS CMOS (global shutter) |
| Resolution | 50.0MP | 20.9MP | 24.6MP |
| Video | None | 4K/30p (slight crop), 1080p/120p | 4K/120p, 4K/60p, 1080p/240p |
| Autofocus | Contrast-detect AF | Hybrid phase/contrast AF with subject detection | AI subject recognition AF, 759-point phase-detect |
| Stabilisation | None | None (lens-based only) | 8-stop IBIS |
| Burst Rate | 2.7fps | 11fps | 120fps blackout-free electronic |
| Battery Life | 370 shots (CIPA) | 300 shots (CIPA) | 530 shots (CIPA) |
| Weight | 766g body only | 445g body only | 703g body only |
| Dimensions | 148.0 × 97.0 × 73.8mm | 134.5 × 93.5 × 43.5mm | 136.1 × 96.9 × 82.9mm |
| Weather Sealed | No | No | Yes |
| Viewfinder | 0.87" OLED EVF, 3.69M dots | 0.39" OLED EVF, 2.36M dots | 0.64" Quad-XGA OLED EVF, 9.44M dots |
| Screen | 3.6" touchscreen | 3.0" fully articulating touchscreen | 3.2" fully articulating touchscreen |
| Mount | Hasselblad XCD | Nikon Z-mount | Sony FE (E-mount) |
| Memory Cards | Dual SD UHS-II | Single UHS-I SD | Dual CFexpress Type A / SD UHS-II |
| Connectivity | USB-C, Wi-Fi, Bluetooth | USB-C, Wi-Fi, Bluetooth | USB-C 3.2, HDMI A, Wi-Fi 6, Bluetooth 5.3 |
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