Fine Art, Portrait & Entry-Level Medium Format — Hasselblad X1D II 50C (2019): The most accessible Hasselblad XCD body — 50MP medium-format quality for those who cannot stretch to the X2D 100C.
Full-Frame Hybrid — A7C II (2023): Full-frame AI autofocus in the most compact body available — the best camera under £1,500 for hybrid shooters.
Video Creators & Filmmakers — Sony FX30 (2022): The Cinema Line entry point — S-Cinetone colour science, 4K/120p, and XLR audio in a compact, affordable body that punches far above its price.
Who should buy what
Hasselblad X1D II 50C (2019)
A7C II (2023)
Sony FX30 (2022)
Quick take: The hasselblad x1d ii 50c has the highest resolution at 50mp; the a7c ii is the most affordable; only the sony fx30 is weather sealed. Scroll down for the full spec breakdown.
Full specifications
| Specification | Hasselblad X1D II 50C (2019) | A7C II (2023) | Sony FX30 (2022) |
|---|---|---|---|
| Price | £3,999 | £1,499 | £1,799 |
| Sensor | 50MP medium-format CMOS (43.8 × 32.9mm) | 33MP Full-frame Exmor R BSI CMOS | 26.1MP APS-C BSI Exmor R CMOS |
| Resolution | 50.0MP | 33.0MP | 26.1MP |
| Video | None | 4K/60p oversampled, S-Log3, 10-bit internal | 4K/120p, 4K/60p S-Log3, 1080p/240p |
| Autofocus | Contrast-detect AF | 759-point phase-detect, AI subject recognition | Real-time tracking AF, 759-point phase-detect |
| Stabilisation | None | 5-axis IBIS, 7.0 stops | 5-axis Active IBIS |
| Burst Rate | 2.7fps | 10fps mechanical, 30fps electronic | 20fps electronic |
| Battery Life | 370 shots (CIPA) | ~530 shots (CIPA) | 740 shots (CIPA) |
| Weight | 766g body only | 514g body only | 579g body only |
| Dimensions | 148.0 × 97.0 × 73.8mm | 124.0 × 71.1 × 63.4mm | 129.7 × 77.8 × 84.5mm |
| Weather Sealed | No | No | Yes |
| Viewfinder | 0.87" OLED EVF, 3.69M dots | EVF, 2.36M dots, 0.70× magnification | None (EVF optional via XLR handle) |
| Screen | 3.6" touchscreen | 3.0" vari-angle touchscreen | 3.0" fully articulating touchscreen |
| Mount | Hasselblad XCD | Sony FE (full-frame E-mount) | Sony FE (E-mount) |
| Memory Cards | Dual SD UHS-II | Dual slots: SD UHS-II + CFexpress Type A | Dual CFexpress Type A / SD UHS-II |
| Connectivity | USB-C, Wi-Fi, Bluetooth | USB-C (3.2), Bluetooth, Wi-Fi | USB-C 3.2, HDMI A, Wi-Fi, Bluetooth |
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