Hasselblad X1D II 50Cvs Sony RX100 VIIvs ZV-E10 II

GearFrame · Updated March 2026

Hasselblad Hasselblad X1D II 50C Hasselblad Hasselblad X1D II 50C (2019) From £3999 Best for Fine art, portrait & entry-level medium format View Hasselblad X1D II 50C
VS
Sony Sony RX100 VII Sony Sony RX100 VII (2019) From £1099 Best for Travel & versatility View Sony RX100 VII
VS
Sony ZV-E10 II Sony ZV-E10 II (2024) From £679 Best for YouTube & content creation View ZV-E10 II

Which should you buy?

Fine Art, Portrait & Entry-Level Medium Format — Hasselblad X1D II 50C (2019): The most accessible Hasselblad XCD body — 50MP medium-format quality for those who cannot stretch to the X2D 100C.

Travel & Versatility — Sony RX100 VII (2019): The most versatile compact camera ever made — 24-200mm zoom, 20fps burst, and 960fps slow-motion in a jacket pocket.

Youtube & Content Creation — ZV-E10 II (2024): Designed from the ground up for solo creators — every control in the right place, 4K/60p, and a directional mic built in.

↓ Full specifications below

Hasselblad X1D II 50C (2019)

  • You want Hasselblad's legendary colour rendition in a modern mirrorless body
  • You shoot portrait, landscape, or fine art photography at a professional level
  • You value the camera as an object — aesthetics and build quality matter as much as specs

Sony RX100 VII (2019)

  • You want serious image quality in a camera small enough to carry absolutely everywhere
  • You shoot travel, events, or street photography and want something discreet but genuinely capable
  • You need fast burst shooting and reliable autofocus in the most pocketable possible package

ZV-E10 II (2024)

  • You're a vlogger or content creator who wants a step up from a smartphone
  • You prioritise video quality, autofocus reliability, and easy social media sharing
  • You're new to interchangeable lens cameras and want something approachable but capable
  • You create content for YouTube, TikTok, or Instagram and need a camera built for that workflow

Quick take: The hasselblad x1d ii 50c has the highest resolution at 50mp; the zv-e10 ii is the most affordable. Scroll down for the full spec breakdown.

Full specifications

Specification Hasselblad X1D II 50C (2019)Sony RX100 VII (2019)ZV-E10 II (2024)
Price £3,999 £1,099 £679
Sensor 50MP medium-format CMOS (43.8 × 32.9mm) 20.1MP 1-inch Exmor RS BSI CMOS (stacked) 26MP APS-C BSI Exmor CMOS
Resolution 50.0MP 20.1MP 26.0MP
Video None 4K/30p HLG, FHD/960fps super slow-motion 4K/60p oversampled, 4K/120p (Super35), S-Cinetone, 10-bit
Autofocus Contrast-detect AF 357-point phase-detect + 425 contrast, Eye AF, tracking 759-point phase-detect, real-time Eye/Face AF, Product Showcase mode
Stabilisation None 3-stop Optical SteadyShot Electronic Active Steady Shot (no optical IBIS)
Burst Rate 2.7fps 20fps AF/AE tracking (90fps short burst) 11fps
Battery Life 370 shots (CIPA) ~260 shots (CIPA) ~570 shots equivalent
Weight 766g body only 302g with battery and card 293g body only
Dimensions 148.0 × 97.0 × 73.8mm 101.6 × 58.1 × 42.8mm 113.6 × 66.5 × 50.8mm
Weather Sealed No No No
Viewfinder 0.87" OLED EVF, 3.69M dots Pop-up EVF, 2.36M dots, 0.59× magnification None
Screen 3.6" touchscreen 3.0" tilting touchscreen 3.0" fully articulating vari-angle touchscreen
Mount Hasselblad XCD Fixed Zeiss Vario-Sonnar 24-200mm f/2.8-4.5 Sony E-mount
Memory Cards Dual SD UHS-II Single SD UHS-I slot Single SD UHS-I slot
Connectivity USB-C, Wi-Fi, Bluetooth USB-C, Bluetooth, Wi-Fi, NFC USB-C, Bluetooth, Wi-Fi, 3.5mm mic input, headphone jack
⚡ Compare specs side by side Hasselblad X1D II 50C prices → Sony RX100 VII prices → ZV-E10 II prices →

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