Hasselblad X2D 100Cvs Z7 IIvs ZV-E10 II
Hasselblad
Hasselblad X2D 100C (2022)
From £7999
Best for Commercial, studio & fine art professionals
View Hasselblad X2D 100C
Which should you buy?
Commercial, Studio & Fine Art Professionals — Hasselblad X2D 100C (2022): 100MP, IBIS, and phase-detect AF in the smallest medium-format mirrorless — the X2D 100C sets the benchmark for image quality.
Landscape & Studio / High-Resolution — Z7 II (2020): The Z7 II is a landscape and studio camera first, everything else second. 45.7MP with weather sealing and dual card slots is a compelling package. If you need resolution, it delivers. If you don't, the Z6 II is the smarter buy.
Youtube & Content Creation — ZV-E10 II (2024): Designed from the ground up for solo creators — every control in the right place, 4K/60p, and a directional mic built in.
Who should buy what
Hasselblad X2D 100C (2022)
- You need the ultimate medium format image quality alongside modern conveniences
- You shoot at a level where dynamic range, colour depth, and resolution are critical
- You want the best Hasselblad mirrorless available today
Z7 II (2020)
- Landscape photographers who print large or need to crop significantly
- Studio and commercial photographers requiring maximum resolution
- Architecture photographers where detail is non-negotiable
- Fine-art photographers who shoot primarily from a tripod
ZV-E10 II (2024)
- You're a vlogger or content creator who wants a step up from a smartphone
- You prioritise video quality, autofocus reliability, and easy social media sharing
- You're new to interchangeable lens cameras and want something approachable but capable
- You create content for YouTube, TikTok, or Instagram and need a camera built for that workflow
Quick take: The hasselblad x2d 100c has the highest resolution at 100mp; the zv-e10 ii is the most affordable; only the hasselblad x2d 100c, z7 ii are weather sealed. Scroll down for the full spec breakdown.
Full specifications
| Specification | Hasselblad X2D 100C (2022) | Z7 II (2020) | ZV-E10 II (2024) |
|---|---|---|---|
| Price | £7,999 | £2,699 | £679 |
| Sensor | 100MP medium-format BSI CMOS (43.8 × 32.9mm) | 45.7MP Full-Frame BSI CMOS | 26MP APS-C BSI Exmor CMOS |
| Resolution | 100.0MP | 45.7MP | 26.0MP |
| Video | None | 4K/60p, 4K/30p (oversampled), 1080p/120p slow-motion | 4K/60p oversampled, 4K/120p (Super35), S-Cinetone, 10-bit |
| Autofocus | Phase-detect AF with subject/face/eye detection | Phase-detect, 493 points, Eye AF, subject tracking | 759-point phase-detect, real-time Eye/Face AF, Product Showcase mode |
| Stabilisation | 7-stop IBIS | 5-axis IBIS, 5 stops (up to 6 stops with VR lenses) | Electronic Active Steady Shot (no optical IBIS) |
| Burst Rate | 3.3fps | 10fps mechanical, 10fps electronic | 11fps |
| Battery Life | 420 shots (CIPA) | ~420 shots (CIPA) | ~570 shots equivalent |
| Weight | 895g body only | 705g (body, battery, card) | 293g body only |
| Dimensions | 148.5 × 106.3 × 75.0mm | 134.0 × 100.5 × 69.5mm | 113.6 × 66.5 × 50.8mm |
| Weather Sealed | Yes | Yes | No |
| Viewfinder | 0.87" OLED EVF, 5.76M dots | EVF, 3.69M dots, 0.80× magnification | None |
| Screen | 3.6" fixed touchscreen | 3.2" tilting touchscreen, 2.1M dots | 3.0" fully articulating vari-angle touchscreen |
| Mount | Hasselblad XCD | Nikon Z-mount | Sony E-mount |
| Memory Cards | Dual CFexpress Type B + 1TB internal SSD | Dual card: 1× CFexpress Type B / XQD + 1× SD UHS-II | Single SD UHS-I slot |
| Connectivity | USB-C 3.2, Wi-Fi, Bluetooth | USB-C (USB 3.2 Gen 2), Wi-Fi, Bluetooth | USB-C, Bluetooth, Wi-Fi, 3.5mm mic input, headphone jack |
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