Hasselblad X2D 100Cvs Ricoh GR IIIxvs A7 III

GearFrame · Updated March 2026

Hasselblad Hasselblad X2D 100C Hasselblad Hasselblad X2D 100C (2022) From £7999 Best for Commercial, studio & fine art professionals View Hasselblad X2D 100C
VS
Ricoh Ricoh GR IIIx Ricoh Ricoh GR IIIx (2021) From £999 Best for Street portraits & reportage View Ricoh GR IIIx
VS
Sony A7 III Sony A7 III (2018) From £1699 Best for All-round photography & video View A7 III

Which should you buy?

Commercial, Studio & Fine Art Professionals — Hasselblad X2D 100C (2022): 100MP, IBIS, and phase-detect AF in the smallest medium-format mirrorless — the X2D 100C sets the benchmark for image quality.

Street Portraits & Reportage — Ricoh GR IIIx (2021): APS-C in a shirt pocket with a 40mm perspective — the GR IIIx is the ideal street portrait compact for photographers who want a slightly tighter frame.

All-Round Photography & Video — A7 III (2018): Still one of the best all-round cameras money can buy — particularly strong used. The A7 III proved that full-frame doesn't have to mean compromises, and nothing at this price point has meaningfully beaten it.

↓ Full specifications below

Hasselblad X2D 100C (2022)

  • You need the ultimate medium format image quality alongside modern conveniences
  • You shoot at a level where dynamic range, colour depth, and resolution are critical
  • You want the best Hasselblad mirrorless available today

Ricoh GR IIIx (2021)

  • You want the GR experience with a slightly tighter, more versatile field of view
  • You shoot portraits, food, or street scenes where 40mm suits better than 28mm wide
  • You want a premium compact that fits in a shirt pocket with better tonal rendering than a phone

A7 III (2018)

  • Enthusiast photographers upgrading from APS-C for the first time
  • Working photographers who need reliable AF and weather sealing
  • Anyone who shoots in low light regularly
  • Hybrid shooters needing both stills and video performance

Quick take: The hasselblad x2d 100c has the highest resolution at 100mp; the ricoh gr iiix is the most affordable; only the hasselblad x2d 100c, a7 iii are weather sealed. Scroll down for the full spec breakdown.

Full specifications

Specification Hasselblad X2D 100C (2022)Ricoh GR IIIx (2021)A7 III (2018)
Price £7,999 £999 £1,699
Sensor 100MP medium-format BSI CMOS (43.8 × 32.9mm) 24.2MP APS-C CMOS 24.2MP Full-Frame Exmor R BSI CMOS
Resolution 100.0MP 24.2MP 24.2MP
Video None 1080p/60p 4K/30p (6K oversampled), 1080p/120p slow-motion
Autofocus Phase-detect AF with subject/face/eye detection Hybrid contrast/phase-detect AF with subject detection Phase-detect, 693 points, real-time Eye AF & animal AF
Stabilisation 7-stop IBIS 4-stop IBIS (Shake Reduction) 5-axis IBIS, 5 stops
Burst Rate 3.3fps 4fps 10fps with AF/AE tracking
Battery Life 420 shots (CIPA) 200 shots (CIPA) ~710 shots (CIPA)
Weight 895g body only 262g 565g (body, battery, card)
Dimensions 148.5 × 106.3 × 75.0mm 111.2 × 61.4 × 33.2mm 126.9 × 95.6 × 73.7mm
Weather Sealed Yes No Yes
Viewfinder 0.87" OLED EVF, 5.76M dots None EVF, 2.36M dots, 0.78× magnification
Screen 3.6" fixed touchscreen 3.0" fixed touchscreen 3.0" tilting touchscreen, 921k dots
Mount Hasselblad XCD Fixed 40mm-equiv f/2.8 lens Sony E-mount
Memory Cards Dual CFexpress Type B + 1TB internal SSD Single SD UHS-I Dual SD (UHS-II slot 1, UHS-I slot 2)
Connectivity USB-C 3.2, Wi-Fi, Bluetooth USB-C, Wi-Fi, Bluetooth USB-C (USB 3.2), Wi-Fi, Bluetooth, NFC
⚡ Compare specs side by side Hasselblad X2D 100C prices → Ricoh GR IIIx prices → A7 III prices →

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