PowerShot G7X Mark IIIvs Instax Wide 400
Canon
PowerShot G7X Mark III (2019)
Starting from £749 new
Best for Vlogging, content creation & travel video
View PowerShot G7X Mark III
VS
Fujifilm
Instax Wide 400 (2022)
Starting from £110 new
Best for Groups, landscapes & anyone who wants bigger prints
View Instax Wide 400
GearScore™ Verdict — Which should you buy?
Vlogging, Content Creation & Travel Video — PowerShot G7X Mark III (2019): The finest vlogging compact available — pocket-sized 4K, a flip screen, mic input, and USB live streaming in one remarkably capable package.
Groups, Landscapes & Anyone Who Wants Bigger Prints — Instax Wide 400 (2022): The Wide format transforms instant photography — larger prints with proper presence. The right choice for groups and landscapes.
Who should buy what
PowerShot G7X Mark III (2019)
- Vloggers and content creators who need 4K video, a flip screen, and a mic input in a pocket-sized camera
- Travellers who want the best possible compact video quality without carrying an interchangeable-lens system
- Live streamers who want USB streaming capability built into a compact camera
- Smartphone upgraders who want significantly better video quality in something nearly as pocketable
Instax Wide 400 (2022)
- Mini camera owners frustrated by how small the prints are
- Group photographers who want everyone to fit comfortably in a print
- Event organisers who want impactful keepsakes guests will actually display
- Anyone who wants instant prints with proper presence on a wall
Quick take: The instax wide 400 is the most affordable. Scroll down for the full spec breakdown.
Full specifications
| Specification | PowerShot G7X Mark III (2019) | Instax Wide 400 (2022) |
|---|---|---|
| Price | £749 | £110 |
| Sensor | 20.1MP 1-inch BSI-CMOS | Instax Wide film (99 × 62mm image area) |
| Resolution | 20.1MP | — |
| Video | 4K/30p, 1080p/120p — no crop in 4K | N/A — instant film camera |
| Autofocus | Dual Pixel CMOS AF — fast, reliable, with Eye AF | Fixed focus (0.9m–∞) |
| Stabilisation | Optical IS — lens-based | N/A |
| Burst Rate | 20fps (with fixed AF/AE) | N/A |
| Battery Life | ~235 shots (CIPA) | 4× AA alkaline batteries (~100 shots) |
| Weight | 304g | ~570g (with batteries, without film) |
| Dimensions | 105.5 × 60.9 × 41.4mm | 172.7 × 119.4 × 71.2mm |
| Weather Sealed | No | No |
| Viewfinder | None | Real-image optical viewfinder |
| Screen | 3.0" fully tilting touchscreen (180° flip for self-facing) | N/A |
| Mount | Fixed 24-100mm equivalent f/1.8-2.8 lens | Instax Wide film pack (10 shots per pack) |
| Memory Cards | Single SD UHS-I slot | N/A — instant film only |
| Connectivity | USB-C, Bluetooth, Wi-Fi, 3.5mm mic jack, USB live streaming | N/A |
Suitability by genre
| Genre | PowerShot G7X Mark III | Instax Wide 400 |
|---|---|---|
| Vlogging & Video | — | |
| Travel | ||
| Street | — | |
| Portrait | ||
| Landscape | ||
| Sports | — | |
| Parties & Events | — | |
| Everyday | — | |
| Low Light | — |
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