Canon PowerShot V10vs Instax Wide 400
Canon
Canon PowerShot V10 (2023)
Starting from £399 new
Best for Vloggers & content creators
View Canon PowerShot V10
VS
Fujifilm
Instax Wide 400 (2022)
Starting from £110 new
Best for Groups, landscapes & anyone who wants bigger prints
View Instax Wide 400
GearScore™ Verdict — Which should you buy?
Vloggers & Content Creators — Canon PowerShot V10 (2023): A vlog-first compact with a 1-inch sensor, front-facing screen, and Canon's Dual Pixel AF — the simplest way to create clean content on the go.
Groups, Landscapes & Anyone Who Wants Bigger Prints — Instax Wide 400 (2022): The Wide format transforms instant photography — larger prints with proper presence. The right choice for groups and landscapes.
Who should buy what
Canon PowerShot V10 (2023)
- Content creators who want the simplest possible vlogging setup
- Beginners who want a fixed-lens camera with a built-in stand and mic
- Travellers who want a truly pocket-sized video camera
- Anyone who wants to start vlogging without learning camera menus
Instax Wide 400 (2022)
- Mini camera owners frustrated by how small the prints are
- Group photographers who want everyone to fit comfortably in a print
- Event organisers who want impactful keepsakes guests will actually display
- Anyone who wants instant prints with proper presence on a wall
Quick take: The instax wide 400 is the most affordable. Scroll down for the full spec breakdown.
Full specifications
| Specification | Canon PowerShot V10 (2023) | Instax Wide 400 (2022) |
|---|---|---|
| Price | £399 | £110 |
| Sensor | 20MP 1-inch stacked CMOS | Instax Wide film (99 × 62mm image area) |
| Resolution | 20.0MP | — |
| Video | 4K/30p, 1080p/60p | N/A — instant film camera |
| Autofocus | Dual Pixel CMOS AF II | Fixed focus (0.9m–∞) |
| Stabilisation | Digital IS | N/A |
| Burst Rate | 8fps | N/A |
| Battery Life | 230 shots (CIPA) | 4× AA alkaline batteries (~100 shots) |
| Weight | 211g | ~570g (with batteries, without film) |
| Dimensions | 75.2 × 105.7 × 46.5mm | 172.7 × 119.4 × 71.2mm |
| Weather Sealed | No | No |
| Viewfinder | None | Real-image optical viewfinder |
| Screen | 2.0" tilting front-facing screen | N/A |
| Mount | Fixed 19mm-equiv f/2.8 lens | Instax Wide film pack (10 shots per pack) |
| Memory Cards | Single SD UHS-I | N/A — instant film only |
| Connectivity | USB-C, Wi-Fi, Bluetooth | N/A |
Suitability by genre
| Genre | Canon PowerShot V10 | Instax Wide 400 |
|---|---|---|
| Vlogging & Video | — | |
| Travel | ||
| Street | — | |
| Family & Everyday | — | |
| Portrait | ||
| Sports & Action | — | |
| Parties & Events | — | |
| Landscape | — | |
| Everyday | — | |
| Low Light | — |
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