GFX 50S IIvs A7R III
Fujifilm
GFX 50S II (2021)
Starting from £2999 new
Best for Studio & portrait specialists
View GFX 50S II
VS
Sony
A7R III (2017)
Starting from £1799 new
Best for Landscape, studio & commercial photography
View A7R III
GearScore™ Verdict — Which should you buy?
Studio & Portrait Specialists — GFX 50S II (2021): Medium format quality at the most accessible price ever — 51MP detail and tonal richness no APS-C or full-frame body can replicate.
Landscape, Studio & Commercial Photography — A7R III (2017): The camera that converted professionals to mirrorless — 42MP, IBIS, and 10fps in a body that still competes today.
Who should buy what
GFX 50S II (2021)
- Photographers stepping into medium format for the first time
- Landscape and commercial shooters who want 51MP at an accessible medium-format price
- Studio photographers upgrading from full-frame who want a resolution jump
- GFX system buyers who want IBIS and medium-format quality without GFX 100S II pricing
A7R III (2017)
- Landscape and studio photographers who need 42MP resolution at a used-price discount vs A7R IV
- Canon/Nikon DSLR professionals considering a mirrorless switch at a lower investment
- Commercial and product photographers who want full-frame resolution with IBIS for handheld work
- Portrait photographers who want the sharpest possible full-frame files for large print work
Quick take: The gfx 50s ii has the highest resolution at 51mp; the a7r iii is the most affordable. Scroll down for the full spec breakdown.
Full specifications
| Specification | GFX 50S II (2021) | A7R III (2017) |
|---|---|---|
| Price | £2,999 | £1,799 |
| Sensor | 51.4MP Medium Format GFX 44×33mm BSI CMOS | 42.4MP full-frame BSI Exmor R CMOS |
| Resolution | 51.4MP | 42.4MP |
| Video | 4K/30p (cropped) | 4K/30p (full-frame readout), 1080p/120p |
| Autofocus | Phase-detect, 425 points | 399 phase-detect + 425 contrast AF points — real-time Eye AF |
| Stabilisation | 5-axis IBIS, 6.5 stops | 5-axis IBIS — 5.5 stops |
| Burst Rate | 3fps | 10fps with AF/AE tracking |
| Battery Life | ~440 shots (CIPA) | ~650 shots (CIPA) |
| Weight | 900g body only | 650g body only |
| Dimensions | 150.0 × 104.2 × 87.2mm | 126.9 × 95.6 × 73.7mm |
| Weather Sealed | Yes | Yes |
| Viewfinder | EVF, 3.69M dots, 0.77× magnification | EVF, 3.69M dots, 0.78× magnification |
| Screen | 3.2" tilting touchscreen | 3.0" touchscreen, tilting |
| Mount | Fujifilm G-mount (medium format) | Sony FE mount (full-frame E-mount) |
| Memory Cards | Dual SD UHS-II slots | Dual SD slots (one UHS-II) |
| Connectivity | USB-C, Bluetooth, Wi-Fi | USB-C, Bluetooth, Wi-Fi, 3.5mm mic jack |
Suitability by genre
| Genre | GFX 50S II | A7R III |
|---|---|---|
| Studio Portraits | — | |
| Commercial | — | |
| Landscape | ||
| Portrait | ||
| Travel | — | |
| Sports & Action | — | |
| Vlogging & Video | — | |
| Wedding | — | |
| Street | — | |
| Sports | — |
More comparisons with GFX 50S II
Camera family history