Hasselblad X1D II 50Cvs Olympus OM-D E-M5 IIIvs OM-D E-M10 IV
Hasselblad
Hasselblad X1D II 50C (2019)
From £3999
Best for Fine art, portrait & entry-level medium format
View Hasselblad X1D II 50C
OM System
Olympus OM-D E-M5 III (2019)
From £699
Best for Travel & lightweight outdoor photography
View Olympus OM-D E-M5 III
Which should you buy?
Fine Art, Portrait & Entry-Level Medium Format — Hasselblad X1D II 50C (2019): The most accessible Hasselblad XCD body — 50MP medium-format quality for those who cannot stretch to the X2D 100C.
Travel & Lightweight Outdoor Photography — Olympus OM-D E-M5 III (2019): The lightest weather-sealed MFT camera — compact, travel-friendly, and capable with 7.5-stop IBIS in a body that fits in a jacket pocket.
Travel & Everyday — OM-D E-M10 IV (2020): Compact Micro Four Thirds body with built-in IBIS — ideal for travellers who want stability without bulk.
Who should buy what
Hasselblad X1D II 50C (2019)
- You want Hasselblad's legendary colour rendition in a modern mirrorless body
- You shoot portrait, landscape, or fine art photography at a professional level
- You value the camera as an object — aesthetics and build quality matter as much as specs
Olympus OM-D E-M5 III (2019)
- You want a lightweight, sealed camera for travel and outdoor photography
- You're new to Micro Four Thirds and want a capable mid-range body with excellent stabilisation
- Note: consider the newer OM-5 for updated specs in a similar compact form factor
OM-D E-M10 IV (2020)
- You're new to mirrorless and want a small, uncomplicated first camera to learn on
- You want excellent in-body stabilisation to steady handheld video and shake-prone shooting
- You're drawn to the Micro Four Thirds ecosystem and want to start at the entry level
Quick take: The hasselblad x1d ii 50c has the highest resolution at 50mp; the om-d e-m10 iv is the most affordable; only the olympus om-d e-m5 iii is weather sealed. Scroll down for the full spec breakdown.
Full specifications
| Specification | Hasselblad X1D II 50C (2019) | Olympus OM-D E-M5 III (2019) | OM-D E-M10 IV (2020) |
|---|---|---|---|
| Price | £3,999 | £699 | £469 |
| Sensor | 50MP medium-format CMOS (43.8 × 32.9mm) | 20.4MP Micro Four Thirds Live MOS | 20.3MP Micro Four Thirds Live MOS |
| Resolution | 50.0MP | 20.4MP | 20.3MP |
| Video | None | 4K/30p, 1080p/120p | 4K/30p, 1080p/60p |
| Autofocus | Contrast-detect AF | Hybrid phase/contrast AF with face/eye detection | Phase-detect + contrast detect, 121 points |
| Stabilisation | None | 7.5-stop 5-axis IBIS | 5-axis IBIS, 4.5 stops |
| Burst Rate | 2.7fps | 30fps electronic / 10fps mechanical | 15fps |
| Battery Life | 370 shots (CIPA) | 390 shots (CIPA) | ~360 shots (CIPA) |
| Weight | 766g body only | 414g body only | 383g body only |
| Dimensions | 148.0 × 97.0 × 73.8mm | 125.3 × 85.2 × 49.7mm | 121.4 × 83.6 × 49.0mm |
| Weather Sealed | No | Yes | No |
| Viewfinder | 0.87" OLED EVF, 3.69M dots | 0.35" OLED EVF, 2.36M dots | EVF, 2.36M dots, 0.46× magnification |
| Screen | 3.6" touchscreen | 3.0" fully articulating touchscreen | 3.0" tilting touchscreen |
| Mount | Hasselblad XCD | Micro Four Thirds | Micro Four Thirds |
| Memory Cards | Dual SD UHS-II | Single SD UHS-I | Single SD UHS-I slot |
| Connectivity | USB-C, Wi-Fi, Bluetooth | Micro USB, Wi-Fi, Bluetooth | USB Micro-B, Bluetooth, Wi-Fi, micro HDMI |
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