GFX 100RFvs ZV-E10
Fujifilm
GFX 100RF (2025)
Starting from £5199 new
Best for Landscape, travel & street photography at medium format quality
View GFX 100RF
GearScore™ Verdict — Which should you buy?
Landscape, Travel & Street Photography At Medium Format Quality — GFX 100RF (2025): The world's first medium format compact — 102MP, 28mm, and all 20 Fujifilm film simulations in a fixed-lens body.
Vlogging & Video — ZV-E10 (2021): Purpose-built for video creators — real-time Eye AF, flip screen, and excellent 4K at a wallet-friendly price.
Who should buy what
GFX 100RF (2025)
- Landscape photographers who want medium format resolution without a system of interchangeable lenses
- Leica Q3 owners who want a step up in resolution to 102MP medium format
- Fujifilm GFX users who want a compact fixed-lens body for travel alongside their system lenses
- Photographers who want the ultimate image quality in a jacket-pocketable form factor
ZV-E10 (2021)
- Vloggers and content creators wanting interchangeable lenses on a budget
- Beginners moving up from a smartphone who want a proper camera for video
- YouTubers who need a lightweight APS-C camera with a flip screen
- ZV-1 owners who want the flexibility of swappable lenses
Quick take: The gfx 100rf has the highest resolution at 102mp; the zv-e10 is the most affordable; only the gfx 100rf is weather sealed. Scroll down for the full spec breakdown.
Full specifications
| Specification | GFX 100RF (2025) | ZV-E10 (2021) |
|---|---|---|
| Price | £5,199 | £399 |
| Sensor | 102MP medium format BSI CMOS (43.8 × 32.9mm) | 24.2MP APS-C Exmor CMOS |
| Resolution | 102.0MP | 24.2MP |
| Video | 4K/30p (crop), 4K/60p (crop) — F-Log2 | 4K/30p, 1080p/120p |
| Autofocus | Phase-detect AF with face and eye detection | Phase-detect, 425 points, Real-time Eye AF |
| Stabilisation | 8-stop IBIS | None (use OIS lenses) |
| Burst Rate | 8fps electronic | 11fps |
| Battery Life | ~490 shots (CIPA) | ~440 shots (CIPA) |
| Weight | 735g body only | 343g body only |
| Dimensions | 159.0 × 90.4 × 59.0mm | 115.2 × 64.2 × 44.8mm |
| Weather Sealed | Yes | No |
| Viewfinder | EVF 0.86× 5.76M-dot — outstanding GFX viewfinder | None |
| Screen | 3.2" tilting touchscreen, 2.36M dots | 3.0" fully articulating touchscreen |
| Mount | Fixed GF 35mm f/4 (28mm equivalent in 35mm terms) | Sony E-mount |
| Memory Cards | Single CFexpress Type B / SD UHS-II slot | Single SD UHS-I slot |
| Connectivity | USB-C, Wi-Fi 5GHz, Bluetooth, 3.5mm mic jack | USB-C, Bluetooth, Wi-Fi, 3.5mm mic input, micro HDMI |
Suitability by genre
| Genre | GFX 100RF | ZV-E10 |
|---|---|---|
| Landscape | ||
| Travel | ||
| Street | ||
| Portrait | ||
| Sports | — | |
| Vlogging & Video | ||
| Sports & Action | — |
GearScore™ suitability scores are based on aggregated purchaser reviews weighted by photography genre. See how scores are calculated →
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Camera family history