Fujifilm GFX 100S IIvs Now Gen 3
Fujifilm
Fujifilm GFX 100S II (2024)
Starting from £4499 new
Best for Commercial, studio & landscape professionals
View Fujifilm GFX 100S II
Polaroid
Now Gen 3 (2024)
Starting from £120 new
Best for Classic Polaroid fans & square-print lovers
View Now Gen 3
GearScore™ Verdict — Which should you buy?
Commercial, Studio & Landscape Professionals — Fujifilm GFX 100S II (2024): 102MP medium-format quality in the most accessible GFX body — the best entry point to the Fujifilm GFX system.
Classic Polaroid Fans & Square-Print Lovers — Now Gen 3 (2024): The definitive modern Polaroid. Autofocus, USB-C, and full-sized square prints — classic Polaroid experience, updated for today.
Who should buy what
Fujifilm GFX 100S II (2024)
- Commercial and advertising photographers who need 102MP files
- Landscape photographers wanting the ultimate detail in large format prints
- GFX 100S owners upgrading to the new sensor and improved autofocus
- Studio photographers who want the highest resolution Fujifilm offers
Now Gen 3 (2024)
- Anyone who wants the classic full-sized square Polaroid print experience
- Instax users who prefer Polaroid's dreamy colour palette and white border
- Party hosts and event photographers who want iconic-looking keepsakes
- Previous Polaroid Now owners upgrading to the Gen 3's improved autofocus
Quick take: The now gen 3 is the most affordable; only the fujifilm gfx 100s ii is weather sealed. Scroll down for the full spec breakdown.
Full specifications
| Specification | Fujifilm GFX 100S II (2024) | Now Gen 3 (2024) |
|---|---|---|
| Price | £4,499 | £120 |
| Sensor | 102MP medium-format BSI CMOS (43.8 × 32.9mm) | i-Type / 600 Polaroid film (79 × 79mm / image area 62 × 62mm) |
| Resolution | 102.0MP | — |
| Video | 4K/30p, 1080p/60p | N/A — instant film camera |
| Autofocus | Phase-detect AF with subject/face/eye detection | Autofocus (0.4m–2m close; 2m–∞ landscape) |
| Stabilisation | 8-stop IBIS | N/A |
| Burst Rate | 7fps | N/A |
| Battery Life | 460 shots (CIPA) | Rechargeable internal battery (USB-C, ~15 packs) |
| Weight | 883g body only | ~445g |
| Dimensions | 150.0 × 104.2 × 87.2mm | 138.2 × 112.6 × 62.7mm |
| Weather Sealed | Yes | No |
| Viewfinder | 0.5" OLED EVF, 5.76M dots | Real-image optical viewfinder |
| Screen | 3.2" tilting touchscreen | N/A |
| Mount | Fujifilm GFX (G-mount) | i-Type or 600 film (8 shots per pack) |
| Memory Cards | Dual SD UHS-II | N/A — instant film only |
| Connectivity | USB-C 3.2, Wi-Fi, Bluetooth | USB-C (charging) |
Suitability by genre
| Genre | Fujifilm GFX 100S II | Now Gen 3 |
|---|---|---|
| Landscape | — | |
| Portrait | ||
| Architecture | — | |
| Wedding & Events | — | |
| Street | — | |
| Sports & Action | — | |
| Parties & Events | — | |
| Everyday | — | |
| Travel | — | |
| Low Light | — | |
| Creative | — |
More comparisons with Fujifilm GFX 100S II
Camera family history