Fujifilm
GFX 100S II 2024
Best for Commercial, studio & landscape professionals
£4999
new today at Clifton Cameras
Decision tools · Compare
GFX 100S II vs A7 IV
Quick take: The GFX 100S II has the highest resolution at 102MP; the A7 IV is the most affordable.
16 specs side by side·15 genres scored·UK prices from Wex Photo Video and Clifton Cameras
How to read this page. Highlighted cells win that row on the spec alone. Genre scores are the engine's base scores (enthusiast, photo and video); Camera Match re-weights them for your level and priorities. Price buttons are affiliate links; the price you pay is the same.
Price buttons are affiliate links — GearFrame may earn a commission at no extra cost to you. It never affects a score. Learn more
Verdictwhich should you buy?
GFX 100S II — Commercial, Studio & Landscape Professionals: 102MP medium-format quality in the most accessible GFX body — the best entry point to the Fujifilm GFX system.
A7 IV — Portrait & Wedding Photography: The full-frame portrait benchmark — 33MP, AI Eye AF, and exceptional skin-tone rendering in a pro-grade hybrid body.
Who should buy what
GFX 100S II (2024)
is the right camera for you if…
- Commercial and advertising photographers who need 102MP files
- Landscape photographers wanting the ultimate detail in large format prints
- GFX 100S owners upgrading to the new sensor and improved autofocus
- Studio photographers who want the highest resolution Fujifilm offers
A7 IV (2021)
is the right camera for you if…
- Working photographers who want a reliable full-frame all-rounder
- Portrait, wedding, and event photographers needing 33MP and fast AF
- A7 III owners ready for a major upgrade in resolution, AF, and video
- Hybrid shooters who want 4K/60p and 33MP stills in one dependable body
Full specificationsthe better value in each row is highlighted
| Specification | GFX 100S IIFujifilm · 2024 | A7 IVSony · 2021 |
|---|---|---|
| Price | £4,999 | £1,799Best |
| Sensor | 102MP medium-format BSI CMOS (43.8 × 32.9mm) | 33MP Full-frame BSI Exmor R CMOS |
| Resolution | 102.0MPBest | 33.0MP |
| Video | 4K/30p, 1080p/60p | 4K/60p oversampled, 10-bit internal, S-Log3, S-Cinetone |
| Autofocus | Phase-detect AF with subject/face/eye detection | 759-point phase-detect, AI subject recognition |
| Stabilisation | 8-stop IBIS | 5-axis IBIS, 5.5 stops |
| Burst Rate | 7fps | 10fps mechanical, 30fps electronicBest |
| Battery Life | ~530 shots (CIPA, normal mode) | ~580 shots (CIPA)Best |
| Weight | 883g (body only) | 659g (body only)Best |
| Dimensions | 150.0 × 104.2 × 87.2mm | 131.3 × 96.4 × 79.8mm |
| Weather Sealed | Yes | Yes |
| Viewfinder | 0.5" OLED EVF, 5.76M dots | EVF, 3.69M dots, 0.78× magnification |
| Screen | 3.2" tilting touchscreen | 3.0" vari-angle touchscreen |
| Mount | Fujifilm GFX (G-mount) | Sony FE (full-frame E-mount) |
| Memory Cards | Dual SD UHS-II | Slot 1 CFexpress Type A / SD UHS-II, slot 2 SD UHS-II |
| Connectivity | USB-C 3.2, Wi-Fi, Bluetooth | USB-C (3.2 Gen 2), Bluetooth, Wi-Fi |
Wins the row — price, resolution, burst, battery, weight and sealing are compared; text specs aren't ranked.
How they score by genreengine base scores out of 10
Genre
GFX 100S II
A7 IV
Portrait
9.0/10
8.2/10
Street
6.2/10
6.5/10
Travel
6.2/10
6.5/10
Wedding & Events
8.6/10
7.9/10
Filmmaking
7.1/10
7.2/10
Documentary
7.7/10
7.4/10
Sports & Action
6.7/10
7.5/10
Landscape
8.5/10
6.7/10
Wildlife
6.7/10
7.8/10
Casual
4.9/10
5.3/10
Food
8.0/10
7.6/10
Macro
7.5/10
7.3/10
Architecture
9.0/10
6.8/10
Astrophotography
5.9/10
7.3/10
Vlogging & Video
—
6.2/10
Scores come from the same engine as Camera Match: verified specifications weighted by what each genre needs, with documented adjustments. The product page and this table show the enthusiast base score. See how scores are calculated →
Next
More comparisons with GFX 100S II
Camera family history