Instax Wide Evovs Hero 12 Black
Fujifilm
Instax Wide Evo (2024)
Starting from £230 new
Best for Premium instant photography & creative enthusiasts
View Instax Wide Evo
VS
GoPro
Hero 12 Black (2023)
Starting from £300 new
Best for Adventure, sports & travel video
View Hero 12 Black
GearScore™ Verdict — Which should you buy?
Premium Instant Photography & Creative Enthusiasts — Instax Wide Evo (2024): The premium instant camera. Wide-format prints with digital preview and 100 effects — the most capable Instax camera ever made.
Adventure, Sports & Travel Video — Hero 12 Black (2023): GoPro's best all-round action camera — better battery, 10-bit colour, and HyperSmooth 6.0 make it a genuine step forward.
Who should buy what
Instax Wide Evo (2024)
- Wide 400 owners who want digital preview and creative effects
- Instax Mini Evo fans who want the same experience on a larger print
- Photographers who want the most capable and premium Instax ever made
- Event and wedding photographers wanting large, creative instant prints
Hero 12 Black (2023)
- Action and sports photographers who want the best stabilisation available
- Travellers who need a rugged waterproof camera for any conditions
- Cyclists, surfers, and skiers wanting helmet or handlebar footage
- Hero 11 owners considering an upgrade — notably better battery life
Quick take: The instax wide evo is the most affordable; only the hero 12 black is weather sealed. Scroll down for the full spec breakdown.
Full specifications
| Specification | Instax Wide Evo (2024) | Hero 12 Black (2023) |
|---|---|---|
| Price | £230 | £300 |
| Sensor | Digital sensor + Instax Wide film output (99 × 62mm) | 1/1.9-inch CMOS |
| Resolution | — | 27.0MP |
| Video | N/A | 5.3K/60p, 4K/120p, 2.7K/240p slow-mo |
| Autofocus | Fixed focus | Fixed focus (wide) |
| Stabilisation | N/A | HyperSmooth 6.0 (in-camera EIS) |
| Burst Rate | N/A | 27MP RAW burst |
| Battery Life | Rechargeable internal battery (USB-C) | ~70 min at 5.3K/30p (Enduro battery) |
| Weight | ~460g | 154g |
| Dimensions | 148.7 × 92.0 × 42.5mm | 71.8 × 50.8 × 33.6mm |
| Weather Sealed | No | Yes |
| Viewfinder | 2.7" LCD rear screen | 2.27" rear touchscreen + 1.4" front display |
| Screen | 2.7" LCD rear screen | 2.27" rear touchscreen; 1.4" front colour display |
| Mount | Instax Wide film pack (10 shots per pack) | GoPro mounting ecosystem (fingers, adhesive, magnetic) |
| Memory Cards | N/A | microSD up to 1TB (V30 minimum) |
| Connectivity | Bluetooth, USB-C | USB-C, Bluetooth, Wi-Fi, GPS |
Suitability by genre
| Genre | Instax Wide Evo | Hero 12 Black |
|---|---|---|
| Parties & Events | — | |
| Portrait | — | |
| Creative | — | |
| Landscape | — | |
| Travel | ||
| Everyday | ||
| Adventure & Sports | — | |
| Vlogging & Video | — | |
| Underwater | — | |
| Cycling & Hiking | — |
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