Hasselblad X1D II 50Cvs Now Gen 3

GearFrame · Updated March 2026

Hasselblad Hasselblad X1D II 50C Hasselblad Hasselblad X1D II 50C (2019) Starting from £3999 new Best for Fine art, portrait & entry-level medium format View Hasselblad X1D II 50C
VS
Polaroid Now Gen 3 Polaroid Now Gen 3 (2024) Starting from £120 new Best for Classic Polaroid fans & square-print lovers View Now Gen 3

GearScore™ Verdict — Which should you buy?

Fine Art, Portrait & Entry-Level Medium Format — Hasselblad X1D II 50C (2019): The most accessible Hasselblad XCD body — 50MP medium-format quality for those who cannot stretch to the X2D 100C.

Classic Polaroid Fans & Square-Print Lovers — Now Gen 3 (2024): The definitive modern Polaroid. Autofocus, USB-C, and full-sized square prints — classic Polaroid experience, updated for today.

↓ Full specifications below

Hasselblad X1D II 50C (2019)

  • Photographers entering medium format for the first time without full Hasselblad pricing
  • Portrait and landscape photographers who want 50MP medium-format files
  • X2D 100C buyers on a budget who can live with 50MP over 100MP
  • Professionals who want Hasselblad colour and build at a more accessible price

Now Gen 3 (2024)

  • Anyone who wants the classic full-sized square Polaroid print experience
  • Instax users who prefer Polaroid's dreamy colour palette and white border
  • Party hosts and event photographers who want iconic-looking keepsakes
  • Previous Polaroid Now owners upgrading to the Gen 3's improved autofocus

Quick take: The now gen 3 is the most affordable. Scroll down for the full spec breakdown.

Full specifications

Specification Hasselblad X1D II 50C (2019)Now Gen 3 (2024)
Price £3,999 £120
Sensor 50MP medium-format CMOS (43.8 × 32.9mm) i-Type / 600 Polaroid film (79 × 79mm / image area 62 × 62mm)
Resolution 50.0MP
Video None N/A — instant film camera
Autofocus Contrast-detect AF Autofocus (0.4m–2m close; 2m–∞ landscape)
Stabilisation None N/A
Burst Rate 2.7fps N/A
Battery Life 370 shots (CIPA) Rechargeable internal battery (USB-C, ~15 packs)
Weight 766g body only ~445g
Dimensions 148.0 × 97.0 × 73.8mm 138.2 × 112.6 × 62.7mm
Weather Sealed No No
Viewfinder 0.87" OLED EVF, 3.69M dots Real-image optical viewfinder
Screen 3.6" touchscreen N/A
Mount Hasselblad XCD i-Type or 600 film (8 shots per pack)
Memory Cards Dual SD UHS-II N/A — instant film only
Connectivity USB-C, Wi-Fi, Bluetooth USB-C (charging)
Genre Hasselblad X1D II 50CNow Gen 3
Landscape
9.0
Portrait
9.0
9.0
Architecture
9.0
Travel
4.0
7.0
Street
4.0
Sports & Action
4.0
Parties & Events
9.0
Everyday
7.0
Low Light
7.0
Creative
7.0
⚡ Compare specs side by side Hasselblad X1D II 50C prices → Now Gen 3 prices →

More comparisons with Hasselblad X1D II 50C

Camera family history