Ektar H35vs Now Gen 3
Kodak
Ektar H35 (2022)
Starting from £40 new
Best for First-time film photographers & casual everyday shooting
View Ektar H35
VS
Polaroid
Now Gen 3 (2024)
Starting from £120 new
Best for Classic Polaroid fans & square-print lovers
View Now Gen 3
GearScore™ Verdict — Which should you buy?
First-Time Film Photographers & Casual Everyday Shooting — Ektar H35 (2022): A delightful entry point into film — affordable, simple, and produces genuinely lovely half-frame pairs. The best value film camera on the market.
Classic Polaroid Fans & Square-Print Lovers — Now Gen 3 (2024): The definitive modern Polaroid. Autofocus, USB-C, and full-sized square prints — classic Polaroid experience, updated for today.
Who should buy what
Now Gen 3 (2024)
- Anyone who wants the classic full-sized square Polaroid print experience
- Instax users who prefer Polaroid's dreamy colour palette and white border
- Party hosts and event photographers who want iconic-looking keepsakes
- Previous Polaroid Now owners upgrading to the Gen 3's improved autofocus
Quick take: The ektar h35 is the most affordable. Scroll down for the full spec breakdown.
Full specifications
| Specification | Ektar H35 (2022) | Now Gen 3 (2024) |
|---|---|---|
| Price | £40 | £120 |
| Sensor | 35mm half-frame (18 × 24mm) | i-Type / 600 Polaroid film (79 × 79mm / image area 62 × 62mm) |
| Video | N/A — film camera | N/A — instant film camera |
| Autofocus | Fixed focus (~1m to ∞) | Autofocus (0.4m–2m close; 2m–∞ landscape) |
| Stabilisation | N/A — film camera | N/A |
| Burst Rate | Manual wind-on | N/A |
| Battery Life | 1× AA alkaline battery | Rechargeable internal battery (USB-C, ~15 packs) |
| Weight | ~125g (without battery) | ~445g |
| Dimensions | 105 × 62 × 37mm | 138.2 × 112.6 × 62.7mm |
| Weather Sealed | No | No |
| Viewfinder | Optical viewfinder | Real-image optical viewfinder |
| Screen | N/A | N/A |
| Mount | 35mm film (ISO 100–400 recommended) | i-Type or 600 film (8 shots per pack) |
| Memory Cards | 35mm 135-format film cartridge | N/A — instant film only |
| Connectivity | N/A | USB-C (charging) |
Suitability by genre
| Genre | Ektar H35 | Now Gen 3 |
|---|---|---|
| Everyday | ||
| Travel | ||
| Street | — | |
| Portrait | ||
| Low Light | ||
| Landscape | — | |
| Parties & Events | — | |
| Creative | — |
More comparisons with Ektar H35
Camera family history